Social Media Specialist

About the Role

First Gulf Company is seeking a Social Media Specialist to join our team in Dhahran, Saudi Arabia. This full-time role involves developing, managing, and optimizing corporate social media platforms, with a focus on creative content development and production. The specialist will ensure all social media content aligns with brand standards, visual identity, and communication objectives, while actively driving audience engagement and growth.

Key Responsibilities

• Manage corporate social media platforms, including X (Twitter), Instagram, Facebook, YouTube, and Snapchat.
• Develop engaging, on-brand content and creative concepts that translate communication objectives into compelling visual storytelling.
• Lead social media and creative content projects from planning and concept development through production, publishing, and performance evaluation.
• Create and coordinate visual content, including graphic design, photography, filming, and video production, in collaboration with relevant teams.
• Ensure high standards of design, composition, visual quality, and brand consistency across all social media platforms.
• Collaborate with designers, writers, videographers, production teams, and internal stakeholders to develop and deliver creative content.
• Implement social media strategies to increase reach, engagement, audience growth, and brand awareness.
• Monitor social media analytics, platform trends, best practices, and content performance, recommending improvements based on insights and results.
• Manage multiple projects, deliverables, and production timelines while maintaining accuracy, attention to detail, and adherence to deadlines.
• Take ownership of assigned projects, proactively identify opportunities for improvement, and work independently to achieve objectives.
• Provide guidance and training to junior social media specialists when required.
• Maintain professional conduct and effective communication with internal and external stakeholders.
• Perform other related duties as assigned.

Experience and Qualifications

Candidates should possess 5-10 years of experience in social media management and content creation. A proven track record in developing and executing social media strategies and managing corporate platforms is required.

Required Skills

• Proficiency in managing major social media platforms (X, Instagram, Facebook, YouTube, Snapchat).
• Strong creative content development skills, including graphic design, photography, and video production.
• Ability to translate communication objectives into compelling visual narratives.
• Excellent project management skills, with the ability to handle multiple projects and deadlines.
• Analytical skills to monitor social media performance and identify trends.
• Strong collaboration and communication skills for working with internal and external stakeholders.

Work Environment

This is a full-time position based in Dhahran, Saudi Arabia, within a dynamic corporate environment focused on brand consistency and audience engagement.

Application Process

Salary details for this position will be discussed during the interview process.