Brand & Content Manager📣 Job Ad

About Unifonic and the Role

Unifonic, an AI-native customer experience platform purpose-built for emerging markets, is seeking a Brand & Content Manager. This full-time position is based in Riyadh, Riyadh Province, and is central to shaping the market's understanding and experience of Unifonic. Recognized as a Great Place to Work®, Unifonic leverages over 25 years of conversational AI research and development, serving more than 5,000 enterprises across MENA and pioneering sovereign, agentic AI through its Agentic Studio platform.

The Marketing Team

The Marketing team at Unifonic is a collaborative group dedicated to driving business growth, strengthening brand presence, and enhancing customer engagement. Through strategic planning, integrated campaign execution, and data-driven decision-making, the team delivers initiatives that support revenue objectives, generate market demand, and contribute to the company's overall success. The team continuously adapts to evolving market trends, optimizes performance, and creates meaningful business outcomes by combining creativity, innovation, and analytical thinking.

Key Responsibilities

As Brand & Content Manager, you will lead the execution of Unifonic's brand strategy, creative development, content programs, public relations initiatives, and thought leadership efforts. Your responsibilities will include:

• Managing and evolving Unifonic's visual identity and brand guidelines across all customer and market touchpoints.
• Overseeing the development of creative assets for digital platforms, events, campaigns, social media, web, and sales enablement materials.
• Building efficient creative workflows and processes to ensure high-quality, on-brand execution at scale.
• Managing relationships with creative agencies, freelancers, and production partners.
• Collaborating with internal stakeholders to translate business objectives into compelling creative solutions.
• Supporting and executing the company's editorial strategy, messaging, and content initiatives, including developing and managing content calendars.
• Creating and coordinating thought leadership programs, executive communications, customer stories, and campaign content.
• Partnering with PR agencies and media contacts to secure relevant media coverage and speaking opportunities.
• Ensuring content aligns with business priorities, audience needs, and brand positioning.
• Supporting relationships with industry analysts, research firms, and key market influencers, coordinating briefings, report submissions, and information requests.
• Monitoring analyst insights and market trends to inform content and positioning strategies.
• Partnering with Marketing Operations to track brand and content performance metrics, maintain campaign reporting, and contribute to performance reviews for leadership.

Required Qualifications

Candidates for this position should possess the following qualifications:

• 8+ years of experience in brand management, creative marketing, content marketing, communications, or related disciplines.
• Experience working within technology, SaaS, platform, or high-growth businesses.
• Strong understanding of brand management, content strategy, and integrated marketing campaigns.
• Excellent writing, storytelling, and communication skills.
• Experience managing creative projects and collaborating with designers, agencies, content creators, and cross-functional teams.
• Familiarity with PR programs, media engagement, and thought leadership initiatives.
• Analytical mindset with the ability to interpret marketing performance data and translate insights into action.
• Strong project management skills with the ability to manage multiple priorities in a fast-paced environment.
• MENA market experience is preferred.

Work Environment and Collaboration

This full-time role is based in Riyadh and involves close collaboration with Marketing, Product Marketing, Growth, and Operations teams. The successful candidate will translate business priorities into impactful campaigns and strategic storytelling that strengthen brand awareness, build trust, and support demand generation objectives within a dynamic and collaborative environment.

Application Information

Unifonic offers a professional environment for individuals seeking to contribute to a leading AI-native customer experience platform. Salary for this position will be discussed during the interview process.