Pre seller \ Route salesman

About the Role

The Coca-Cola Bottling Company of Saudi Arabia (CCBCSA) is seeking a Pre-seller / Route Salesman to join their team in Riyadh, Saudi Arabia. This is a full-time position requiring 0-1 years of experience. The primary purpose of this role is to drive sales growth and enhance market presence across assigned General Trade (GT), Wholesale (WS), Modern Trade (MT), and On-premise (OP) routes.

Role Purpose

The Pre-seller / Route Salesman will be responsible for building and managing customer relationships and executing presale Standard Operating Procedures (SOPs) and plans. This involves ensuring the availability and visibility of CCBCSA products within the assigned territory to meet sales targets and expand market reach.

Key Responsibilities

• Conduct daily visits to assigned routes according to the daily visit plan, ensuring product availability and visibility.
• Present, promote, and sell CCBCSA products to both existing and prospective customers.
• Identify customer needs and negotiate to enhance chiller/cooler placement and sales volume.
• Execute promotional activities and ensure strict compliance with company guidelines.
• Manage inventory levels at customer locations to prevent stockouts and overstock situations.
• Collaborate with the distribution team to ensure timely and accurate delivery of products.
• Monitor competitor activities and market trends, providing actionable insights to the sales management team.
• Comply with all CCBCSA policies and procedures, including vehicle inspection, defensive driving, steps of call, cash collection, and settlement, to achieve sales targets.
• Perform basic merchandising tasks and ensure adherence to planograms to enhance product visibility.
• Monitor the usage of Customer Display Equipment (CDEs) and immediately report any breakdowns to avoid loss of sales.

Qualifications and Experience

• 0-1 years of relevant experience.
• Ability to build and maintain strong customer relationships.
• Understanding of sales processes and market dynamics.

Work Environment

This is a full-time position based in Riyadh, Saudi Arabia, involving daily field visits within an assigned sales route. The role requires collaboration with internal teams and direct interaction with a diverse customer base.

Application Process

Candidates interested in this Pre-seller / Route Salesman position are encouraged to apply. The salary for this role will be disclosed during the interview process.