Social Media Supervisor

About the Role

Reef Group is seeking a Social Media Supervisor to manage and oversee social media activities across the Group’s brands and digital channels. This full-time position is based in Riyadh, Saudi Arabia. The role involves developing and executing social media plans, managing content calendars, supervising daily publishing, monitoring performance, and supporting campaigns to ensure a consistent brand presence across platforms.

Role Context

The Social Media Supervisor will be responsible for strengthening the digital presence of Reef Group's brands and driving audience engagement. This role requires close collaboration with creative and marketing teams in a fast-paced consumer environment, focusing on content planning, community engagement, and performance analysis.

Key Responsibilities

• Develop and manage social media plans and content calendars across multiple platforms.
• Supervise day-to-day social media publishing and ensure timely execution of approved content.
• Coordinate with Content, Creative, Design, Influencer, Marketing, and other relevant teams.
• Ensure all social media content aligns with brand identity, tone of voice, campaign objectives, and platform best practices.
• Monitor audience engagement, comments, messages, and community interactions.
• Track platform performance, engagement, reach, growth, and content effectiveness.
• Prepare social media reports, insights, and recommendations for management.
• Support product launches, campaigns, promotions, seasonal activities, and brand initiatives.
• Identify social media trends, emerging formats, viral topics, and relevant audience behaviors.
• Benchmark competitors and monitor their social media activities and content strategies.
• Support influencer and creator-related social media activities when required.
• Supervise and guide social media team members, ensuring quality and consistency of execution.
• Manage multiple brands, priorities, and deadlines in a fast-paced environment.
• Recommend improvements to content, platform strategy, engagement, and overall social media performance.

Qualifications and Experience

• Strong experience in social media management.
• Experience in content planning and community engagement.
• Demonstrated ability in performance analysis.
• Experience working closely with creative and marketing teams.
• 2-5 years of relevant experience.

Work Environment

This role operates within a fast-paced consumer environment at Reef Group, a company undergoing regional and international growth. The Social Media Supervisor will manage multiple brands and priorities, contributing to high-impact campaigns across various platforms.

Application

Candidates interested in this Social Media Supervisor position are encouraged to apply.