Marketing Manager Jobs in Riyadh

• Marketing Planning & Coordination: Oversee marketing planning and integration across departments, ensuring timelines and deliverables are met.
• Strategic Planning & Campaign Management: Develop comprehensive marketing strategies and lead campaign executions across various channels.
• Brand & Communications: Ensure consistent brand messaging and manage content development and asset production.
• Digital & Performance Marketing: Plan and optimize paid media campaigns, utilizing analytics tools to monitor performance.
• Stakeholder Management: Liaise with internal teams and manage external agencies to align marketing efforts.
• Fan Engagement & Experience: Develop initiatives to enhance the fan journey and engage audiences effectively.
• Market & Data Insights: Conduct market research and prepare performance reports with actionable insights.

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• 5-8 years of marketing experience, preferably in sports or entertainment.
• Proven track record in delivering integrated marketing campaigns.
• Strong understanding of digital marketing tools.

• Strategic thinker with excellent project management skills.
• Strong communication and stakeholder management abilities.
• Creative mindset with attention to detail.

• Experience with international sporting events.
• Familiarity with multicultural markets.

About the Role

UXBERT Labs, a leading digital and user experience design agency in the GCC and part of the Supertech Group, is seeking a creative and driven Marketing Manager. This role is ideal for individuals who thrive in fast-paced startup environments and have a proven ability to market technology products effectively to key stakeholders. UXBERT Labs is known for its work with prominent brands such as STC, Amazon, and Gucci, and is at the forefront of innovation expansion alongside its sister companies, Hala Yalla and Kafu Games.

Key Responsibilities

• Assist in establishing and developing foundational marketing strategies, processes, channels, and operational methodologies.
• Support the planning and execution of marketing campaigns, including digital initiatives, across all relevant platforms.
• Research and implement unfamiliar marketing tools and systems.
• Develop essential campaign documentation, including briefs, landing page specifications, marketing content, performance reports, and supporting assets.
• Set up and manage critical marketing infrastructure, such as tracking mechanisms, product catalogues, campaign structures, CRM workflows, dashboards, and marketing automation tools.
• Proactively seek clarity and alignment on objectives, target audience, expected outcomes, constraints, dependencies, and measurement approaches for each marketing initiative.
• Collaborate effectively with founders, designers, developers, sales teams, external agencies, and partners.
• Identify potential problems early and propose actionable solutions.
• Experiment with and test new marketing channels, campaign formats, messaging strategies, and growth opportunities.
• Monitor campaign performance, analyze results, and translate findings into actionable insights.
• Document successful processes and methodologies for scalability.
• Take ownership of tasks from problem definition through to execution and evaluation.

Qualifications and Requirements

• Proven experience working within a startup environment.
• Background in marketing for technology companies, with demonstrated success in reaching key stakeholders.
• Strong intellectual curiosity and ability to learn independently.
• Structured thinking capabilities and sound judgment.
• High level of ownership and personal accountability.
• Comfortable navigating and bringing clarity to ambiguous situations.
• Ability to transition between strategic thinking, data analysis, creative development, and hands-on execution.
• Proficient in utilizing online resources, documentation, tutorials, AI tools, and experimentation to acquire new skills.
• Excellent written and verbal communication skills.
• Meticulous attention to detail.
• Practical, problem-solving mindset focused on delivering effective solutions.
• Humility to ask clarifying questions and confidence to make informed decisions.

Required Skills

• Marketing Strategy
• Digital Marketing
• Campaign Management
• Content Creation
• CRM Systems
• Marketing Automation
• Data Analysis
• Problem Solving
• Communication (Written & Verbal)
• Intellectual Curiosity
• Structured Thinking
• Ownership & Accountability
• Adaptability
• Attention to Detail

Work Environment and Details

This is a full-time position. The role is based in Riyadh, Saudi Arabia. The ideal candidate will have 5-10 years of relevant experience.

About the Role

Amaken, a multinational operational company, is seeking an experienced Marketing Manager to join its team in Riyadh, Saudi Arabia. This role is central to developing and executing strategic marketing initiatives aimed at fostering business growth, enhancing market presence, and supporting commercial performance across various channels. The successful candidate will be a strategic thinker with a comprehensive understanding of both traditional and digital marketing, with a specific focus on driving lead generation and optimizing conversion rates within the GCC or MENA markets.

Key Responsibilities

• Develop and execute comprehensive annual and quarterly marketing plans aligned with corporate and commercial objectives.
• Manage marketing budgets effectively across digital channels, campaigns, events, and media.
• Define target market segments and craft compelling value propositions tailored to different markets and customer profiles.
• Provide market intelligence, conduct competitor analysis, and deliver performance reports.
• Collaborate with Sales, Operations, and Product teams to ensure alignment of business goals and marketing strategies.
• Lead and manage SEO, paid advertising (Google, Meta, LinkedIn), email marketing, and CRM-driven initiatives.
• Drive strategies focused on lead generation and conversion optimization to support business growth.
• Monitor campaign performance using analytics tools and reporting dashboards, making data-driven adjustments.
• Coordinate with internal teams and external agencies for the execution of marketing activities.
• Oversee CRM processes, including lead routing, scoring, and performance tracking, ensuring data integrity.
• Manage customer journeys, develop retention campaigns, and implement re-engagement initiatives.
• Ensure marketing efforts are strategically aligned with sales pipelines and conversion objectives.
• Lead the execution of corporate events, exhibitions, and market activation initiatives.
• Maintain consistent brand positioning and messaging across all communication channels.
• Support corporate branding, merchandising, and visibility initiatives.
• Deliver executive-level reports on marketing performance, ROI, and business impact.
• Ensure all marketing activities adhere to corporate governance and compliance standards.

Qualifications and Requirements

• A minimum of 7 to 10+ years of experience in B2B marketing, with a preference for experience within the heavy equipment, machinery, or crane-related industries.
• Demonstrated strong experience working within the GCC or MENA markets.
• Proven expertise in digital marketing, performance campaigns, and lead generation strategies.
• A solid understanding of CRM systems; HubSpot experience is a significant advantage.
• Excellent stakeholder management and vendor coordination skills.
• Strong analytical, budgeting, and reporting capabilities.
• Fluency in both Arabic and English is mandatory.
• A Bachelor's degree in Marketing, Business, or a related field.

Required Skills

• SEO
• Paid Advertising (Google Ads, Meta Ads, LinkedIn Ads)
• Email Marketing
• CRM Management
• Lead Generation
• Conversion Optimization
• Marketing Analytics
• Performance Reporting
• Stakeholder Management
• Vendor Coordination
• Budgeting
• B2B Marketing Strategy
• Market Intelligence
• Competitor Analysis

Work Context

This is a full-time position based in Riyadh, Saudi Arabia. The role requires a Marketing Manager with over 10 years of experience, operating within a multinational company context.

• Develop, implement, and manage a comprehensive marketing strategy that aligns with the company's business goals and brand identity.
• Lead and oversee all marketing activities, including digital marketing, content creation, social media, public relations, and events.
• Conduct thorough market research and competitor analysis to identify new opportunities and trends.
• Manage the marketing budget effectively, ensuring optimal allocation of resources and a strong return on investment.
• Lead, mentor, and develop the marketing team to foster a high-performance and collaborative culture.
• Analyse the performance of marketing campaigns using key metrics and provide regular reports to senior management.
• Ensure all marketing materials and communications are consistent with our brand voice and values.
• Collaborate with internal departments to coordinate marketing efforts and ensure a unified approach to business development.
• Build and maintain strong relationships with media, partners, and key stakeholders.

• A Bachelor's degree in Marketing, Business Administration, or a related field.
• Proven experience in a senior marketing role, preferably as a Marketing Manager, with a strong portfolio of successful campaigns.
• In-depth knowledge of modern marketing techniques and best practices across all channels.
• Excellent leadership, communication, and interpersonal skills, with the ability to inspire and manage a team.
• Strong analytical and project management abilities, with a data-driven approach to decision-making.
• Proficiency in using digital marketing tools, analytics platforms, and CRM software.
• Experience working within the Saudi Arabian market is highly desirable.
• Fluency in both English and Arabic.

• Excellent opportunities for professional development and career progression.
• A collaborative and supportive company culture that values innovation and sustainable growth.

About the Role

Dr Scent SA is seeking a dynamic and results-oriented Marketing and Growth Manager to join their team in Riyadh, Saudi Arabia. This is a full-time position, reporting directly to the General Manager, and will play a pivotal role in driving revenue growth and optimizing our marketing funnel. The ideal candidate possesses a strong understanding of digital marketing and performance-based marketing, with a proven ability to lead a marketing team and collaborate effectively with sales and customer service departments. This role is essential for achieving clear objectives in lead generation, conversion rates, and marketing-driven revenue. You will be responsible for overseeing advertising campaigns, analyzing performance metrics, and ensuring the continuous development of the marketing team to meet business goals.

Key Tasks and Responsibilities

• Drive revenue growth by achieving clear objectives for lead generation, conversion rates, and marketing-driven revenue.
• Manage and optimize the entire marketing funnel, from initial awareness to final sale, in close collaboration with the sales team to enhance lead quality.
• Oversee advertising campaigns across various platforms including Meta, Google, and marketplaces, and accurately analyze performance metrics to inform data-driven decision-making.
• Lead and manage the marketing team, which includes specialists in content, advertising, design, and PR, by prioritizing tasks, ensuring high-quality execution, and fostering continuous professional development within the team.
• Coordinate weekly with sales and customer service departments to improve lead quality and identify and address reasons for deal failures.

Required Qualifications and Experience

• A minimum of 5 to 8 years of experience in digital marketing and performance-based marketing.
• A proven track record in managing advertising campaigns, analyzing performance data, and optimizing conversion rates to achieve business objectives.
• Strong, proven leadership experience in managing and developing marketing teams.
• A solid understanding of the symbiotic relationship between marketing and sales efforts, coupled with a strong performance mindset.
• The ability to work effectively under pressure and consistently deliver measurable results.

Core Skills

• Digital Marketing
• Performance-Based Marketing
• E-commerce (Experience is a plus)
• Advertising Campaign Management
• Data Analysis
• Conversion Rate Optimization
• Team Management
• Team Development
• Understanding of Marketing-Sales Relationship
• Performance Mindset
• Ability to Work Under Pressure
• Results Driven

Additional Role Information

This is a full-time position requiring fluency in Arabic. The role will be based in Riyadh, Saudi Arabia. The position requires 5 to 10 years of experience in digital marketing and performance-based marketing.

• Overseeing the development and execution of comprehensive marketing strategies.
• Managing digital marketing campaigns to enhance brand visibility.
• Analyzing market trends and performance metrics.
• Creating and executing content plans in line with business goals.
• Fostering relationships with stakeholders and partners.
• Managing marketing budgets effectively.

• Expertise in Marketing, Campaign Management, and Brand Strategy.
• Knowledge of Digital Marketing, SEO, SEM, and Social Media Advertising.
• Strong analytical and market research skills.
• Excellent communication, leadership, and collaboration abilities.
• Bachelor’s degree in Marketing or a related field.
• Experience in retail in shoes or a similar industry is a must.

About the Role

Novartis Saudi Arabia is seeking a Strategic and Commercial Marketing Manager to lead the branded portfolio in Riyadh. This hybrid role is essential for shaping portfolio and brand strategies, enhancing customer engagement, strengthening forecasts and commercial performance, and ensuring excellent execution of integrated commercial initiatives. The Marketing Manager will collaborate cross-functionally to achieve sustainable growth, maximize market opportunities, and support patients through impactful programs while responsibly managing risks.

Key Tasks and Responsibilities

• Lead and manage the commercial portfolio to achieve sustainable growth and strong performance across branded products.
• Develop and implement comprehensive portfolio and brand strategies aligned with business priorities, market dynamics, and customer needs.
• Create and execute operational plans throughout the brand lifecycle to optimize ROI, support successful product launches, and enhance lifecycle management.
• Drive forecasting excellence, accurately monitor commercial performance, and develop corrective action plans to achieve sales, market share, and profitability targets.
• Build a deep understanding of customers through market insights and apply multi-channel approaches to enhance engagement with healthcare professionals, patient groups, and key stakeholders.
• Oversee the development and adoption of all promotional materials and commercial programs, ensuring compliance with company requirements and regulatory guidelines.
• Lead patient support programs and risk management plan activities in close collaboration with Medical, Regulatory, Pharmacovigilance, Compliance, and other cross-functional partners.
• Manage portfolio budgets effectively, ensuring robust financial governance and optimal utilization of investments.
• Provide comprehensive product and brand training to relevant teams to enhance knowledge, ensure alignment, and improve execution quality.

Qualifications and Requirements

• University degree or equivalent in Pharmacy, Marketing, Business Administration, or a related field.
• 3-5 years of experience in field sales, brand management, or related marketing roles within the healthcare or pharmaceutical industry.
• Previous experience in product launch or relevant marketing services roles is a plus.
• Saudi nationality is preferred.

Required Skills

• Strong business acumen with experience in portfolio strategy, forecasting, and customer engagement.
• Proven ability in cross-functional collaboration and stakeholder management.
• Proficiency in leveraging market insights and applying multi-channel approaches.
• Experience in developing promotional materials, patient support programs, and risk management.
• Skill in budget management and delivering product training.
• Excellent communication and analytical skills.
• Demonstrated ability to manage multiple priorities and lead execution effectively across different functions.

Work Environment and Additional Details

The work location is Riyadh, Saudi Arabia, and this role requires a hybrid work arrangement. The required experience ranges from 2-5 years. The nature of the work is full-time.

About the Role

The Executive Network is seeking a Marketing and Development Manager to join its team in Riyadh, Saudi Arabia. This full-time position is integral to driving company growth and enhancing market presence. The role involves developing and executing comprehensive marketing strategies, managing key relationships, and ensuring alignment with overall business objectives.

Key Responsibilities

• Develop and implement annual marketing plans aligned with company strategic goals.
• Coordinate media relations to secure local and regional coverage for company initiatives and announcements.
• Oversee the advertising process, including design, placement, and print production.
• Manage the marketing budget effectively and maintain advertising schedules for timely campaign execution.
• Conduct and oversee audience research using methods such as surveys and market research.
• Produce comprehensive sales and marketing reports with actionable recommendations.
• Maintain and manage the customer database, tracking direct marketing project progress and effectiveness.
• Support long-range planning initiatives, assist in vendor and distributor contract negotiation, and provide legal coordination.
• Participate in community events and foster strategic partnerships to enhance brand visibility and engagement.

Experience and Qualifications

• A minimum of 5 to 10 years of relevant professional experience in marketing and development roles.

Required Skills

• Proficiency in Marketing and Development strategies.
• Expertise in Media Relations and Advertising campaign management.
• Strong Budget Management capabilities.
• Experience in Audience Research and analysis.
• Skilled in producing Sales and Marketing Reports.
• Proficient in Customer Database Management.
• Experience with Direct Marketing initiatives.
• Adept at Long-range Planning.
• Negotiation skills for Vendor and Distributor Contracts.
• Capability in Legal Coordination.
• Experience in organizing and participating in Community Events.
• Proven ability to build and manage Partnerships.

Work Location and Type

This is a full-time position based in Riyadh, Saudi Arabia.

About the Role

Prospex Development is seeking a hands-on Performance Marketing Specialist to join its team in Riyadh, Saudi Arabia. This role is designed for an individual who excels in both strategic planning and direct execution of digital marketing activities across various channels. The specialist will oversee paid advertising, email marketing, social media, lead generation, campaign optimization, and reporting.

The ideal candidate will have proven experience in generating qualified leads for B2B businesses and a strong understanding of the Saudi Arabian market. This is a full-time position within a dynamic environment for a results-oriented marketing professional.

Key Responsibilities

• Create, launch, and optimize advertising campaigns on Meta (Facebook & Instagram), Google Ads, and LinkedIn Ads to maximize reach and engagement.
• Manage advertising budgets effectively to ensure optimal allocation and maximize return on investment (ROI).
• Conduct audience research, competitor analysis, and keyword research to inform campaign strategies.
• Continuously monitor campaign performance and implement data-driven adjustments to enhance results and achieve key performance indicators (KPIs).
• Generate qualified leads for both B2B and B2C markets, focusing on quality and conversion potential.
• Develop and optimize lead generation funnels to streamline the customer acquisition process.
• Collaborate with sales teams to improve lead quality and conversion rates, ensuring alignment between marketing and sales objectives.
• Identify and explore new acquisition channels and growth opportunities to expand market reach.
• Perform A/B testing on advertisements, landing pages, audiences, email campaigns, and messaging to identify optimal strategies.
• Analyze campaign data to implement improvements that increase conversion rates and reduce customer acquisition costs.
• Continuously test new strategies, creatives, and targeting approaches to adapt to market trends and competitor activities.
• Build and manage email marketing campaigns and automation workflows to nurture leads and engage customers.
• Create targeted lead nurturing sequences and customer engagement campaigns to foster relationships and drive conversions.
• Monitor and improve key email marketing metrics such as open rates, click-through rates, and conversion rates.
• Manage company social media accounts, including LinkedIn, Facebook, and Instagram, ensuring brand consistency and engagement.
• Create and schedule compelling content aligned with marketing objectives and audience interests.
• Monitor social media engagement, identify opportunities to increase reach, and drive lead generation through social platforms.
• Coordinate with designers and content creators to ensure high-quality marketing materials.
• Track and report on key marketing metrics, including lead volume, cost per lead (CPL), conversion rates, and return on ad spend (ROAS).
• Maintain comprehensive dashboards and provide regular performance reports to stakeholders.
• Utilize data analysis to identify opportunities for growth and campaign improvements, driving continuous optimization.

Qualifications and Requirements

• A minimum of 3 years of experience in performance marketing, digital marketing, or growth marketing.
• Demonstrated experience managing paid advertising campaigns on Meta Ads (Facebook & Instagram), Google Ads, and LinkedIn Ads.
• Strong and proven B2B lead generation experience is essential.
• Experience generating leads for professional services, SaaS, technology, recruitment, financial services, or similar industries.
• Mandatory experience marketing to the Saudi Arabian market.
• Hands-on experience with email marketing platforms and marketing automation tools.
• A solid understanding of conversion tracking, analytics, and attribution models.
• Proficiency with Google Analytics, Google Tag Manager, Meta Business Manager, and LinkedIn Campaign Manager.
• Excellent analytical and problem-solving skills with a data-driven approach.
• Fluent English communication skills are required.

Required Skills

• Performance Marketing
• Digital Marketing
• Growth Marketing
• Paid Advertising
• Meta Ads (Facebook & Instagram)
• Google Ads
• LinkedIn Ads
• Lead Generation
• Campaign Optimization
• Reporting
• A/B Testing
• Email Marketing
• Marketing Automation
• Social Media Management
• Analytics
• Problem-solving
• Google Analytics
• Google Tag Manager
• Meta Business Manager
• LinkedIn Campaign Manager

Work Environment and Details

This is a full-time position located in Riyadh, Saudi Arabia. The role requires 2-5 years of experience in performance marketing or a related field.

About the Role

Accor is seeking a Social Media Manager, specifically a Saudi National, to join their team at the Mövenpick Hotel & Residences Riyadh. This full-time position requires a results-driven individual with a passion for digital marketing and a strong understanding of the hospitality sector. The Social Media Manager will be responsible for developing and executing social media strategies to enhance brand presence, drive engagement, and achieve marketing objectives.

Key Responsibilities

• Manage and oversee social media accounts across platforms including Instagram, TikTok, Snapchat, X, LinkedIn, and Facebook.
• Develop and execute monthly content calendars aligned with client objectives and marketing goals.
• Monitor account performance, track community engagement, and prepare detailed monthly performance reports with actionable insights.
• Create comprehensive content strategies and detailed content plans for brands.
• Plan, shoot, and produce high-quality photography and short-form videos (reels) for social media.
• Capture professional food, beverage, and lifestyle photography suitable for the hospitality industry.
• Design engaging social media creatives using tools such as Adobe Photoshop, Illustrator, or Canva.
• Edit and optimize reels, short videos, and other social media content.
• Write compelling captions and marketing copy in both Arabic and English.
• Act as the primary point of contact for assigned accounts, ensuring clear communication and timely delivery.
• Present content plans, performance reports, and campaign results to stakeholders.
• Identify and collaborate with relevant influencers and food content creators.
• Plan and execute influencer marketing campaigns, with a focus on restaurants and F&B brands.
• Negotiate collaborations with influencers and monitor campaign performance and deliverables.
• Assist in the planning and management of paid advertising campaigns across Meta, TikTok, Snapchat, and Google platforms.
• Monitor paid campaign performance, provide optimization recommendations, and coordinate with marketing teams to achieve key performance indicators (KPIs).
• Conduct market research to monitor social media trends, competitor activities, and industry updates, particularly within the F&B sector.
• Identify new content opportunities and leverage emerging platform features.
• Propose innovative ideas to enhance engagement and brand awareness.

Qualifications and Requirements

• A minimum of 3 years of experience in Social Media Management, Digital Marketing, or Account Management.
• Strong experience in restaurant or hospitality marketing is highly preferred.
• Proven ability in creating reels and professional photography for social media.
• Experience in graphic design and video editing.
• Strong skills in food photography and restaurant content creation.
• Experience in influencer marketing and campaign coordination.
• Understanding of paid advertising platforms, including Meta Ads, TikTok Ads, Snapchat Ads, and Google Ads.
• Strong communication, presentation, and client management skills.
• Excellent organizational and project management abilities.
• Proficiency in design and editing tools such as Adobe Creative Suite, Canva, and CapCut.
• Arabic and English language proficiency is preferred.

Required Skills

• Social Media Management
• Content Creation
• Photography
• Video Production
• Graphic Design
• Video Editing
• Influencer Marketing
• Paid Advertising
• Market Research
• Account Management
• Adobe Photoshop
• Adobe Illustrator
• Canva
• CapCut
• Communication
• Presentation Skills
• Client Management
• Organizational Skills
• Project Management

Work Environment and Additional Information

This is a full-time position based in Riyadh, Saudi Arabia. The role requires 2-5 years of experience in social media management. Key performance indicators (KPIs) for this role include account growth and engagement rates, content performance and reach, client satisfaction and retention, influencer campaign effectiveness, and the achievement of campaign objectives and ROI. Preferred qualifications include experience working in a marketing agency, a strong portfolio in F&B content creation, basic knowledge of SEO and digital analytics, and experience using social media scheduling and reporting tools.

Benefits:
- Salary to be determined after the interview.
- Stimulating work environment.
- Incentives based on performance.

About the Role

MAKNANA is seeking a Marketing Specialist to join its team in Riyadh, Saudi Arabia. This role is responsible for developing and executing marketing campaigns, creating content, and enhancing the company's brand presence. The Marketing Specialist will collaborate with the sales team to align marketing initiatives with business objectives and drive sales growth.

Key Responsibilities

• Build and strengthen relationships with clients and strategic partners.
• Plan and execute comprehensive marketing campaigns and promotional activities.
• Organize and manage marketing events and activations.
• Create and manage diverse marketing content for digital and offline platforms.
• Manage social media platforms and support digital marketing initiatives.
• Manage and update content for the company website and mobile application, focusing on user experience and engagement.
• Coordinate with technical teams and developers for website and app updates.
• Conduct market research to analyze trends and identify new opportunities.
• Track, analyze, and report on the performance of marketing campaigns and events.
• Collaborate with internal teams to achieve marketing objectives.
• Support the sales team by providing marketing materials and executing sales-driving campaigns.

Qualifications and Requirements

• Bachelor's degree in Marketing, Business Administration, or a closely related field.
• 2-4 years of relevant professional marketing experience.
• Strong knowledge and practical experience in digital marketing strategies and social media platforms.
• Proven experience in managing and updating website and mobile application content.
• Excellent writing and verbal communication skills.
• Strong analytical and organizational skills with attention to detail.
• Fluency in both spoken and written Arabic and English.

Required Skills

• Digital Marketing
• Social Media Platform Management
• Website Management
• Mobile Application Content Management
• Market Research and Analysis
• Analytical Skills
• Organizational Skills
• Content Creation and Writing
• Communication Skills

Work Environment

This is a full-time position based in Riyadh, Saudi Arabia.

About the Role

MSD Gulf is seeking a dynamic and results-oriented Associate Brand Manager for its Vaccines portfolio in Saudi Arabia. This role is responsible for driving the high-quality execution of brand strategies, contributing to strategic planning, and ensuring seamless implementation across the market. The Associate Brand Manager will play a key role in enabling field teams and fostering strong cross-functional alignment to achieve business objectives. This position reports directly to the Vaccines Business Unit Director. The ideal candidate will be instrumental in translating strategic priorities into actionable initiatives tailored for the Saudi Arabian market, closely monitoring brand performance, and proactively recommending optimizations to enhance outcomes. This role offers an opportunity to contribute to the growth and success of critical vaccine brands within the region.

Key Responsibilities

• Contribute to the development of local brand strategies by leveraging market insights, understanding customer needs, and aligning with business priorities.
• Drive the end-to-end execution of brand plans, ensuring timely, high-quality, and compliant delivery.
• Translate strategic priorities into clear, actionable initiatives specifically designed for the Saudi market.
• Monitor brand performance closely and proactively recommend optimization actions to enhance business outcomes.
• Actively contribute to brand planning cycles by providing valuable insights, recommendations, and execution perspectives.
• Own specific components of the brand plan, such as campaigns, channels, or customer segments, with clear accountability.
• Challenge existing plans by utilizing data-driven insights and feedback from the field to strengthen their impact.
• Lead the development and localization of promotional and non-promotional materials in alignment with the overarching brand strategy.
• Ensure consistent and high-quality communication of the brand's value proposition across all customer touchpoints.
• Drive impactful customer engagement initiatives to support brand growth and differentiation in the market.
• Own the readiness and effectiveness of sales enablement tools and materials for assigned brands.
• Lead training initiatives to ensure field teams are well-equipped to execute brand strategies with confidence and consistency.
• Serve as a primary brand expert for the sales team, providing guidance and clarity on execution strategies.
• Lead coordination efforts across Medical, Market Access, Policy, Regulatory, Supply Chain, and Sales teams for assigned initiatives.
• Drive alignment and accountability among stakeholders to ensure seamless execution of brand activities.
• Ensure strong integration between strategic planning and execution across all relevant functions.
• Analyze market trends, customer insights, and competitive dynamics to inform brand strategy and execution.
• Identify opportunities to strengthen brand performance and expand market impact.
• Translate market and customer insights into actionable recommendations and initiatives.
• Own the tracking of brand Key Performance Indicators (KPIs), overall performance, and budget utilization.
• Support forecasting processes and ensure alignment between demand planning and brand activities.
• Identify potential risks to brand performance and proactively drive corrective actions.

Qualifications and Requirements

• This role is open to Saudi nationals only.
• A Bachelor's degree in Pharmacy, Marketing, Business, or Life Sciences is required.
• A minimum of 2 to 4 years of experience within the pharmaceutical industry, preferably in Sales, Marketing, or related roles.
• Experience in vaccines or the public sector is considered a strong advantage.

Required Skills

• Brand Management
• Data Analysis
• Digital Marketing
• Healthcare Marketing
• Market Analysis
• Market Research
• Product Development
• Product Management
• Project Management
• Strategic Planning
• Teamwork
• Ownership Mindset: Takes full accountability for delivering business outcomes.
• Execution Excellence: Demonstrates a strong ability to drive high-quality execution under strict timelines.
• Strategic Thinking: Possesses the ability to link insights with brand strategy and execution.
• Leadership Potential: Shows initiative and the ability to lead projects and influence stakeholders.
• Collaboration: Works effectively across different functions while driving alignment and achieving outcomes.
• Communication: Possesses strong verbal and written communication skills in both English and Arabic.

Work Environment and Additional Information

This is a full-time position based in Riyadh, Saudi Arabia. Candidates must demonstrate a strong compliance mindset and adhere strictly to company policies. Willingness to travel as needed within the Kingdom of Saudi Arabia is required. The Requisition ID for this role is R401573.

About the Role

DELHAM is seeking a Marketing Executive to join its growing FMCG food brand in Saudi Arabia. This full-time position, based in Riyadh, is designed for a marketing professional with 2-5 years of experience, particularly within the FMCG or food sector. The role requires a strong understanding of the Saudi Arabian market and its consumer trends, with a demonstrated ability to translate insights into effective brand campaigns.

In this capacity, you will collaborate with Brand Managers, Digital & Social Media Teams, PR, B2B departments, and Creative & Media Agencies. The primary objective is to enhance brand awareness, engagement, and growth across various marketing channels, ensuring the brand resonates with the target audience in the KSA market.

Key Responsibilities

• Plan and execute integrated marketing campaigns across digital, retail, and on-ground channels to meet brand objectives.
• Collaborate with Brand Managers to define product positioning and establish clear campaign goals.
• Work with Social Media, PR, and Digital teams to develop and implement locally relevant communication strategies.
• Partner with B2B and Trade marketing teams to support in-store activations and promotional activities.
• Manage the creation of creative briefs and coordinate with creative and media agencies throughout the campaign lifecycle.
• Conduct market research and data analysis to identify consumer insights and market opportunities.
• Track and analyze campaign performance and ROI using Microsoft Excel and analytics tools.
• Support new product launches, manage brand events, and foster brand partnerships within the KSA market.

Qualifications and Requirements

• A Bachelor's degree in Marketing, Business Administration, or a related field.
• A minimum of 2 to 5 years of relevant marketing experience, with a preference for candidates with experience in the FMCG or food industry within the KSA or GCC region.
• Proficiency in Microsoft Excel, including advanced functions such as pivot tables, dashboard creation, and data analytics.
• Demonstrated experience using digital marketing platforms such as Google Analytics, Meta Ads Manager, and TikTok Business Center.
• Fluency in both Arabic and English, encompassing written and spoken communication.
• Strong collaboration and communication skills for effective cross-functional teamwork.
• A solid understanding of Saudi consumer culture, including seasonal shopping behaviors and the significance of key events such as Ramadan, Eid, and National Day.

Required Skills

• Marketing Strategy
• Brand Campaign Development and Execution
• Digital Marketing
• Social Media Marketing
• Public Relations (PR)
• B2B Marketing
• Creative Brief Development
• Market Research and Analysis
• Campaign Performance Tracking
• Return on Investment (ROI) Analysis
• Product Launch Management
• Event Management
• Brand Partnership Development
• Microsoft Excel (Advanced)
• Google Analytics
• Meta Ads Manager
• TikTok Business Center
• Cross-functional Collaboration
• Effective Communication
• Saudi Consumer Culture Knowledge
• Understanding of Seasonal Shopping Behavior

Work Location and Details

This is a full-time position based in Riyadh, Saudi Arabia. The role requires 2-5 years of marketing experience, with a focus on the FMCG food sector within the KSA market.