Marketing Manager📣 Job Ad

• Develop, execute, and manage comprehensive marketing strategies and campaigns.
• Coordinate with Sales, Revenue Management, and Operations to support promotional activities.
• Oversee digital marketing efforts including social media, email marketing, and website content.
• Analyze market trends, customer insights, and competitor activities to inform marketing decisions.
• Manage relationships with advertising agencies, media partners, and vendors.
• Plan and coordinate events, promotions, and brand activations.
• Prepare marketing budgets and monitor expenditures.
• Track and report on marketing performance metrics and ROI.
• Ensure all marketing activities align with IHG brand standards and corporate guidelines.

• Proven experience in hospitality marketing or a related field.
• Strong knowledge of digital marketing and traditional advertising.
• Excellent communication, project management, and analytical skills.
• Creativity and strategic thinking.
• Ability to work collaboratively across departments.
• Proficiency with marketing tools and platforms.
• Flexible to work varied hours as needed.

• Content Creation: Shoot and produce engaging content, including reels and customer stories, from various locations.
• Community Management: Lead and grow local WhatsApp groups and engage directly with our audience.
• BTL Activations: Plan and execute creative brand events like food truck promotions and community gatherings.
• Event Coordination: Organize memorable community events with a strong brand presence.
• Influencer Management: Build relationships with local creators and ensure effective content pipelines.

Almarai is the world’s largest vertically integrated dairy and the region’s largest food and beverage manufacturing and distribution company. Headquartered in the Kingdom of Saudi Arabia, Almarai Company is ranked as the #1 FMCG Brand in the MENA region and is a market leader in all its categories across the GCC. Almarai currently employs over 40000 employees servicing some 220000 retail outlets across GCC, Egypt and Jordan and has reported net income of SAR 231 Billion on sales of SAR 2097 Billion in 2024.

As part of an aggressive expansion program and new vertical market acquisitions, an exciting opportunity has arisen to join a dynamic multinational team dedicated to growth.

The Trade Marketing Manager will manage the development and implementation of effective Category Management solutions and merchandising guidelines. Responsibilities include coordinating marketing and sales initiatives, managing in-store promotions, and providing innovative point-of-sale materials throughout KSA or Gulf regions.

• Develop and implement category and merchandising policies.
• Train and equip the merchandising team with necessary resources.
• Manage POS materials, promotions, and in-store sampling plans.
• Ensure compliance with merchandising policies and regional standards.
• Maintain product quality and optimize fridge placement.
• Build customer relationships and address merchandising concerns.
• Provide market insights and analyze promotion ROI.
• Enhance merchandising standards through training and audits.
• Execute head office-driven merchandising initiatives.
• Support sales teams in category management and space planning.

• Bachelor’s degree in marketing or a business-related subject.
• 5 years of Category management and/or Trade Marketing experience with a reputable FMCG company.
• Planning and Category Management experience.

Almarai offers a competitive package, generous leave, medical coverage, discretionary bonus, training, and development.

This is a great opportunity to join a successful and expanding global business, offering an excellent remuneration and benefits package.