Marketing Manager📣 Job Ad

Join Alaan as a Marketing Manager!
Alaan is the Middle East’s first AI-powered spend management platform, dedicated to helping businesses simplify finance operations and maximize control over company expenditures. Since our establishment in 2022, we have become a trusted partner for over 1300 businesses in the UAE, saving them over AED 100 million.

Your Role:
As our Marketing Manager in Saudi Arabia, you will serve as the vibrant voice of our brand. This role focuses on engaging directly with the community, crafting captivating content, and executing impactful offline activations. Your responsibilities will include:

• Content Creation: Shoot and produce engaging content, including reels and customer stories, from various locations.
• Community Management: Lead and grow local WhatsApp groups and engage directly with our audience.
• BTL Activations: Plan and execute creative brand events like food truck promotions and community gatherings.
• Event Coordination: Organize memorable community events with a strong brand presence.
• Influencer Management: Build relationships with local creators and ensure effective content pipelines.

Qualifications:
We are seeking candidates with 3+ years of experience in marketing, a proactive attitude, and a love for engaging with the community. Familiarity with the Saudi market is essential, and fluency in both Arabic and English is required. A diverse marketing background will be an advantage.

Benefits:
This position offers the opportunity to significantly influence the growth of the Middle East’s leading fintech brand. Enjoy a flexible work culture, competitive salary, travel allowances, and other perks.

Join our dynamic team at YR Global (****® COFFEE) as a Marketing Manager!

As a vital part of our organization, you will report directly to the Chairman, taking charge of key responsibilities that aim to make ****® COFFEE the most admired company in the coffee and café industry globally. Your commitment to excellence will become the driving force behind our team's success.

Key Responsibilities:

• Devise and execute a comprehensive sales strategy.
• Establish and implement annual sales targets and training requirements.
• Conduct midyear reviews and year-end projections to ensure targets are met.
• Develop prospecting strategies for new business and enhance market share.
• Grow existing accounts through innovative approaches.
• Create and manage social media initiatives to enhance brand visibility.
• Stay updated with advanced technologies and methodologies to outpace competitors.
• Coordinate the development and execution of company programs, promotions, and business plans.
• Develop engaging media content across social platforms and maintain relevant accounts.
• Set daily tasks for social media management and monitor trends and competitors.
• Deliver monthly reports evaluating social media statistics and results.

Embrace the opportunity to inspire a passionate workforce while leading the way in the competitive coffee industry. Apply now to be a part of our innovative team!

Role Overview
We are looking for a creative and data-driven Marketing Manager to develop and execute comprehensive strategies that increase brand awareness, generate leads, and drive revenue growth in the EdTech sector. This role involves managing multi-channel marketing campaigns, maintaining a strong brand identity, and overseeing content creation. The ideal candidate will use market research and performance analytics to optimize results and will collaborate closely with Sales and Product teams to achieve business goals.

Roles and Responsibilities
Strategic Leadership

• Develop and execute marketing strategies to drive brand awareness, lead generation, and revenue growth.
• Analyze market trends, competitor activity, and customer needs to inform marketing approaches.

Campaign Management

• Plan, execute, and measure the success of marketing campaigns across various channels (*, social media, email, content marketing).
• Collaborate with cross-functional teams (*, Sales, Product) to align marketing efforts.

Brand Management

• Develop and maintain a strong brand identity and messaging.
• Ensure consistent branding across all marketing channels and customer touchpoints.

Content Creation

• Develop high-quality, engaging content (*, blog posts, videos, social media posts) to attract and retain customers.
• Collaborate with content creators, designers, and writers to produce marketing materials.

Lead Generation

• Develop and execute lead generation strategies to drive conversions.
• Manage lead nurturing programs to convert leads into customers.

Performance Optimization

• Track and analyze marketing metrics (*, website traffic, social media engagement, lead conversion rates).
• Use data insights to optimize marketing campaigns and improve ROI.

Market Research

• Conduct market research to understand customer needs, preferences, and pain points.
• Analyze competitor activity and market trends to inform marketing strategies.

Collaboration and Communication

• Collaborate with Sales, Product, and other teams to drive business growth.
• Communicate marketing plans, progress, and results to stakeholders.

In an EdTech company, the Marketing Manager should be creative, data-driven, and able to prioritize tasks effectively to drive business growth and revenue.