Assistant Director of Sales📣 Job Ad

About Jayasom Wellness Resort Amaala

Jayasom Wellness Resort at Triple Bay, AMAALA, is scheduled to open in 2026 as an exclusive retreat for adults, families, and private residents. The resort focuses on deep healing, conscious living, and meaningful connection. In partnership with Red Sea Global (RSG), Jayasom offers purpose-driven hospitality rooted in holistic health, integrative medicine, and soulful care. This wellness haven will provide tailored journeys anchored in Western science and complementary therapies. We are building a pioneering team in Tabuk, Saudi Arabia, and are seeking an Assistant Director of Sales for a full-time role.

Role Purpose

The Assistant Director of Sales will support the Director of Sales & Marketing of Jayasom Amaala in translating the resort's strategy into actionable sales programs and developing market activities. This role involves planning and implementing sales programs targeted at local and international markets to increase brand awareness and promote the resort’s services and products. The Assistant Director will also serve as an ambassador for Jayasom’s wellness and sustainability culture, promoting awareness among team members, clients, partners, and vendors.

Key Responsibilities

• Represent the Jayasom Amaala brand in conjunction with the leadership team.
• Ensure all sales activities are conducted ethically and are culturally appropriate.
• Monitor competitor activities and market situations to gather business intelligence.
• Develop and maintain productive relationships with ownership, resort department heads, team leaders, team members, and the corporate office team.
• Attend and participate in meetings, trainings, committees, and employee and community relations activities.
• Promote a collaborative work environment characterized by open communication, empowerment, teamwork, and professionalism.
• Lead by example in adopting a sustainable and wellness lifestyle.
• Apply a positive and resourceful approach to all projects and activities.

Operational Duties

• Utilize resources and technology to streamline sales processes and provide accurate data to the sales team.
• Review and enhance sales processes to optimize performance.
• Share knowledge of historical and current business trends and their impact on the property to inform strategy decisions.
• Review applicable segments contribution reports to evaluate profitability and drive future segmentation strategies.
• Analyze pace reports and historical lead logs to predict future lead volume, guiding rate and negotiation decisions, and identifying catering free sell opportunities.
• Translate industry and market trends into sales programs and strategies that deliver value to guests and drive revenue.
• Demonstrate knowledge of the relative strengths of the resort and competitor brands for competitive selling and overcoming objections.
• Maintain accurate forecasting for all market segments and identify valley periods for sales emphasis.
• Monitor sales production and adjust sales activities, account coverage, and sales priorities as necessary to achieve plan goals.
• Lead the process and discussions aimed at maximizing property revenue streams while maintaining high levels of profitability.
• Establish travel schedules and monitor travel expenses to optimize sales productivity.
• In conjunction with the Head of Sales & Marketing and all department heads, maximize rooms inventory and identify opportunities for focused sales programs.
• Represent Jayasom Amaala at industry trade shows and events.
• Meet with key clients and assist the sales team with maintaining relationships, negotiating, and closing deals.
• Prepare periodic sales reports detailing sales volume, potential sales, and proposed client base expansion areas.
• Review and analyze sales performance against programs to determine effectiveness.

Qualifications and Experience

• BSc/BA in marketing, business administration (preferred), or an equivalent qualification.
• Proven experience of 5-10 years in sales, with a mandatory background in KSA.
• Experience in a luxury resort or luxury top-tier corporate property.
• Experience handling government entities, private offices, VIP concierges, and Ultra-High-Net-Worth Individuals (UHNWI).

Required Skills and Competencies

• Excellent knowledge of market research techniques, data analysis, and statistical methods.
• Entrepreneurial orientation and ability to foster creativity and innovation.
• Strong influencing, problem-solving, and decision-making capabilities.
• Demonstrated business acumen, interpersonal savvy, and strategic thinking.
• Effective communication skills and ability to foster teamwork.
• Proficiency in analysis, information gathering, and monitoring/measuring effectiveness.
• Ability to handle complexity, with strong product and brand management skills.
• High attention to detail, with the ability to lead and manage teams to success.
• Excellent organization and time management skills.
• Friendly, approachable, positive, flexible, and adaptable attitude.
• Reliable, ethical, and empathetic approach to work.