Loyalty & Partnerships Senior Specialist📣 إعلان

About the Loyalty & Partnerships Senior Specialist Role

PayTech Group is seeking a contract Loyalty & Partnerships Senior Specialist to design, implement, and manage customer loyalty programs and strategic partnerships. This role is focused on enhancing customer engagement, increasing retention, driving revenue growth, and creating a differentiated customer experience through value-added partnerships and rewards ecosystems.

Key Responsibilities

• Loyalty Program Management: Design, develop, and continuously enhance the bank's loyalty and rewards programs. Manage points accrual/redemption, campaigns, offers, and monitor Key Performance Indicators (KPIs).
• Partnership Development & Management: Identify and onboard strategic partners, negotiate commercial agreements, and manage ongoing relationships.
• Campaign & Offer Execution: Execute targeted loyalty campaigns and customer-centric offers across various channels.
• Data Analysis & Reporting: Track performance metrics, generate insights, and prepare management reports.
• Customer Experience Enhancement: Improve the loyalty experience and overall customer satisfaction across all touchpoints.
• Stakeholder Collaboration: Work effectively with cross-functional teams including Marketing, Digital, Retail Banking, Cards, CRM, Analytics, IT, Legal, Compliance, and Procurement.

Required Experience and Knowledge

• A minimum of 7 years of experience in loyalty programs, partnerships, CRM, or marketing within the banking, fintech, or retail sectors.
• A strong understanding of reward ecosystems, customer engagement strategies, and partnership models.
• Previous experience managing vendors and external partners.
• The ability to identify business opportunities, understand market trends, and make decisions that drive growth and profitability.
• Strong negotiation skills and the ability to build lasting relationships with partners and stakeholders.
• Proficiency in data analysis, KPI monitoring, trend identification, and using insights to improve performance.
• Skilled in planning, managing, and delivering projects on time and to a high standard.
• Excellent communication skills with the ability to engage and influence stakeholders at all levels.
• The ability to understand customer needs and enhance customer satisfaction and loyalty.
• Experience utilizing loyalty and CRM tools for customer relationship management and engagement improvement.

Key Performance Indicators

• Customer engagement and retention rates.
• Loyalty program usage and redemption rates.
• Incremental revenue generated from loyalty initiatives.
• Number and quality of strategic partnerships established.
• Customer satisfaction scores (*, Net Promoter Score - NPS) related to loyalty offerings.

Mandatory Skills and Qualifications

• Bachelor's degree in Business Administration, Marketing, Finance, or a related field; an MBA is preferred.
• Previous experience within the Banking, Digital Payment & Card solutions, or FinTech industry.
• Regional experience, including working within a fast-paced matrix organization.
• Excellent communication skills in English (written, verbal, and presentation). Fluency in Arabic is considered an advantage.

Preferred Skills

• The ability to analyze data, troubleshoot payment issues, optimize processes, and make data-driven decisions.
• A good understanding of payment systems, digital platforms, system workflows, basic security principles, and relevant industry technologies.
• An understanding of regional regulations across financial services or payment networks.