أخصائي تسويق📣 إعلان
في Laverne Group
منذ 7 ساعات تقريباً
منذ 7 ساعات تقريباًشارك
 | نوع العقد | دوام كامل |
 | طبيعة الوظيفة | بالموقع |
 | الموقع | الرياض |
Join Our Team as a Market Researcher & Trend Analyst!
We are seeking a skilled and passionate Market Researcher & Trend Analyst to join our team in the perfume industry. The ideal candidate will have a deep understanding of the perfume business, market dynamics, and consumer behavior, as well as an appreciation for lifestyle trends. Fluency in English and Arabic is essential for this role, as you will analyze markets, identify emerging trends, and provide actionable insights to guide our strategic decisions.
Key Responsibilities:
Qualifications & Skills:
Personal Attributes:
We are seeking a skilled and passionate Market Researcher & Trend Analyst to join our team in the perfume industry. The ideal candidate will have a deep understanding of the perfume business, market dynamics, and consumer behavior, as well as an appreciation for lifestyle trends. Fluency in English and Arabic is essential for this role, as you will analyze markets, identify emerging trends, and provide actionable insights to guide our strategic decisions.
Key Responsibilities:
- Market Analysis:
- Conduct in-depth research on local, regional, and international perfume markets.
- Identify market gaps, opportunities, and potential threats.
- Track competitors’ strategies, pricing, product launches, and market positioning.
- Trend Research:
- Monitor lifestyle, cultural, and consumer behavior trends influencing perfume preferences.
- Analyze emerging fragrance notes, packaging styles, and branding concepts.
- Stay updated on the latest innovations in the perfume and luxury lifestyle sectors.
- Reporting:
- Prepare weekly reports summarizing market data, trends, and actionable insights.
- Present findings to the management team with clear recommendations.
- Provide data-driven suggestions to improve product development, marketing, and sales strategies.
- Collaboration:
- Work closely with product development, marketing, and sales teams to align research findings with business goals.
- Contribute to brainstorming sessions for new product ideas based on market insights.
- Customer Insights:
- Conduct surveys, focus groups, and interviews to understand customer preferences.
- Analyze feedback to improve customer satisfaction and loyalty.
Qualifications & Skills:
- Fluent in both English and Arabic (spoken and written).
- Strong understanding of the perfume industry, luxury markets, and lifestyle trends.
- Proficient in data analysis, trend forecasting, and market research methodologies.
- Excellent ability to create and present clear, concise reports.
- Experience with data visualization tools and market research platforms.
- Bachelor’s degree in Business, Marketing, Sociology, or a related field (Master’s degree is a plus).
- Minimum 35 years in market research, preferably within the beauty, fragrance, or luxury sectors.
Personal Attributes:
- Strong business acumen and commercial awareness.
- Passion for perfumes, luxury products, and understanding customer lifestyles.
- Detail-oriented with excellent organizational skills.
- Proactive, creative, and able to work independently.
- Ability to thrive in a fast-paced environment.
متطلبات الوظيفة
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