Arabic Marketing Manager (Saudi National Only)📣 Job Ad

About TGP International

TGP International is a hospitality consultancy with offices in London and Dubai, specializing in the creation, design, and development of F&B and retail brands. The company partners with brands, clients, and entrepreneurs to realize their long-term visions through comprehensive services including concept development, creative interior design, graphic design & branding, franchising, advisory & operational services, and project management. TGP International is recognized for its work with clients such as Dubai Expo 2020, Marriott, Hilton, Waldorf Astoria, Harrods, Neom, and Al Mamlaka Social Dining, delivering innovative and successful concepts within the hospitality and retail sectors.

The Arabic Marketing Manager Role

TGP International is seeking an experienced Arabic Marketing Manager to join its team in Riyadh, Saudi Arabia. This full-time position is central to leading client marketing projects and developing successful F&B marketing campaigns. The role involves working with a diverse range of partners, including developers, hotel groups, and individual restaurants, to deliver comprehensive marketing solutions from strategy to implementation.

Key Responsibilities

• Develop comprehensive marketing strategies, including:
  • Brand strategy
  • Situational analysis
  • Digital strategy
  • Communications Strategy
  • Media Mix & Buying Plan
  • Marketing budget
• Collaborate with Project Leads and Partners to achieve project objectives.
• Develop brand strategies, marketing calendars, and launch plans for client projects.
• Plan and execute all marketing activities, including social media campaigns, events, activations, and partnerships.
• Manage pre-opening planning and execution for new restaurant openings.
• Formulate activation strategies, including event management for new openings and campaign launches.
• Oversee social media strategy, content calendar development, and daily management of social accounts.
• Support brand projects by developing and executing marketing plans on behalf of clients.
• Provide oversight for website development and coordinate with developers as required.
• Manage photography and video shoots, including the creation of detailed briefs.
• Conduct blogger and influencer outreach and engagement initiatives.
• Identify, develop, and recommend strategic partnerships and collaborations aligned with client brands.
• Act as a brand guardian across all customer touchpoints for client projects.
• Assume overall responsibility for client brand channels.
• Track and measure marketing efforts, providing weekly reports and comprehensive monthly reports.

Required Experience and Skills

Candidates for this role should possess 5-10 years of experience in marketing management, with a strong background in developing and executing marketing strategies. The position requires a professional who can manage multiple client projects, demonstrate strategic thinking, and possess strong communication and analytical skills to track and report on marketing performance effectively.

Work Location

This full-time position is based in Riyadh, Saudi Arabia, supporting TGP International's client projects in the region.