Brand Manager Rare Disease

About Ipsen

Ipsen is dedicated to improving patients' lives through innovation and collaboration. The company focuses on developing and executing marketing strategies that drive brand growth and enhance patient impact.

The Role of Brand Manager - Rare Disease

Ipsen is seeking a Brand Manager - Rare Disease to lead the development and execution of marketing strategies. This full-time position is based in Riyadh, Kingdom of Saudi Arabia. The role involves strategic and entrepreneurial leadership to drive brand growth and patient impact within the rare disease community.

Key Responsibilities

• Develop and execute annual brand and operational plans, including forecasting, budgeting, and competitive analysis.
• Lead the creation of omnichannel campaigns, promotional materials, and digital engagement initiatives for healthcare professionals and key opinion leaders.
• Translate market insights and performance data into actionable strategies to accelerate brand growth.
• Drive scientific engagement activities, including training programs, masterclasses, and educational events.
• Partner cross-functionally with Sales, Medical, Regulatory, and Finance teams to ensure aligned and effective execution.
• Manage marketing investments to maximize return while ensuring compliance with local regulations and company standards.

Work Environment and Collaboration

The Brand Manager will work within a purpose-driven organization where innovation, patient focus, and collaboration are central to operations. This role offers the opportunity to influence strategy and lead initiatives within the rare disease community across Saudi Arabia, working closely with various internal teams.

Application Information

Candidates interested in this full-time Brand Manager - Rare Disease position in Riyadh are encouraged to apply.