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Contract TypeContract TypeFull-time
Workplace typeWorkplace typeOn-site
LocationLocationRiyadh
Join Etqan Company as a Marketing Graphic Designer!
This is a full-time, on-site role located in Riyadh aiming to enhance our digital presence. As a Digital Marketing Specialist, you will manage and execute digital marketing campaigns while analyzing web data to optimize our online content and develop strategies to increase brand awareness.

Key Responsibilities:
  • Social Media Management: Manage clinic accounts across platforms such as Instagram, Snapchat, TikTok, and X/Twitter.
  • Content Planning: Develop and execute a monthly content plan aligned with the clinic’s strategy.
  • Visual Creation: Design advertising posts, stories, reels, and promotional offers.
  • Copywriting: Produce engaging marketing copy that reflects the brand identity.
  • Paid Campaigns: Administer sponsored ad campaigns on platforms like Meta Ads and TikTok Ads.
  • Community Management: Monitor messages and comments, converting inquiries into bookings.
  • Doctor Coordination: Collaborate with doctors to film 'Before & After' cases according to approved policies.
  • Performance Analysis: Analyze performance metrics and prepare monthly reports.
  • Innovation: Propose creative ideas to boost reach and build clinic reputation.
  • Trend Monitoring: Stay informed on beauty industry trends for effective marketing.

Required Skills:
  • Proven experience in social media management (preferably in Medical or Beauty fields).
  • Proficiency in design tools like Photoshop, Illustrator, and Canva.
  • Basic knowledge of video production.
  • Experience in digital advertising and data analysis.
  • Excellent Arabic copywriting skills; English is a plus.
  • Strong aesthetic sense and design selection skills.

Key Performance Indicators (KPIs):
  • Increase in organic followers.
  • Boost in engagement rates.
  • Number of qualified leads generated.
  • Conversion rate to actual bookings.
  • Sales growth from digital campaigns.

Graphic Design Responsibilities:
  • Design visual materials adhering to the clinic’s brand identity.
  • Create assets for social media and print advertisements.
  • Update visual identity as needed.
  • Manage photo editing while maintaining ethical standards.
  • Prepare designs for presentations and ensure quality in print production.
  • Comply with Brand Guidelines.

Requirements

  • Requires 2-5 Years experience

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