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Contract TypeContract TypeFull-time
Workplace typeWorkplace typeOn-site
LocationLocationRiyadh
About the Role
We are seeking a creative and experienced Marketing Manager to join a leading brand in the specialty coffee sector. This full-time position based in Riyadh, Saudi Arabia, plays a crucial role in developing and executing innovative marketing strategies that enhance our brand presence, drive customer engagement, and increase sales within the competitive F&B retail market.

Responsibilities
  • Develop and implement a comprehensive marketing strategy aligned with business objectives to enhance brand awareness and market share.
  • Plan, execute, and oversee all marketing campaigns across multiple channels, including digital marketing, social media, in-store promotions, and local events.
  • Manage the brand's digital presence by creating engaging content for social media platforms, websites, and email marketing initiatives to foster a strong online community.
  • Analyze market trends, customer insights, and competitor activities to identify opportunities for growth and innovation.
  • Manage the marketing budget effectively, ensuring all campaigns and activities deliver a strong return on investment.
  • Collaborate with internal teams, including operations and product development, to ensure a cohesive brand message and customer experience.
  • Build and maintain relationships with media, influencers, and strategic partners to increase brand visibility.
  • Track and report on the performance of marketing campaigns, using data to inform future strategies.

Qualifications
  • Proven experience as a Marketing Manager, preferably within the F&B, retail, or hospitality sectors.
  • Specific experience and a strong passion for the specialty coffee industry is highly desirable.
  • A bachelor's degree in Marketing, Business, or a related field.
  • Demonstrable experience in leading and managing digital marketing, social media, and advertising campaigns.
  • Excellent strategic thinking, analytical, and problem-solving skills.
  • Strong written and verbal communication skills in English; proficiency in Arabic is a significant advantage.
  • Creative mindset with an exceptional eye for detail and brand aesthetics.
  • Ability to work effectively in a fast-paced environment and manage multiple projects simultaneously.

Benefits
  • A competitive salary and benefits package.
  • The opportunity to make a significant impact on a growing and respected brand.
  • A dynamic, creative, and collaborative work environment.
  • Opportunities for professional development and career progression.

Requirements

  • Requires 2-5 Years experience

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