Assistant Brand Manager📣 Job Ad

About the Role

Binzagr CO-RO LTD. is seeking an Assistant Brand Manager to join its team in Jeddah, Makkah, Saudi Arabia. This full-time position is central to executing brand marketing strategies and driving consumer engagement within the region.

Role Overview

The Assistant Brand Manager will be responsible for translating overall brand strategy into actionable marketing plans and initiatives. This role involves coordinating integrated campaigns, managing new product development, and collaborating with various internal and external stakeholders to enhance brand visibility and performance.

Key Responsibilities

• Execute the annual brand marketing plan in alignment with the overall brand strategy and business objectives.
• Develop and implement consumer marketing initiatives based on market research and consumer insights.
• Lead the execution of integrated marketing campaigns across online and offline channels.
• Coordinate with creative, media, digital, and research agencies to ensure timely and effective campaign delivery.
• Manage new product development (NPD) activities in collaboration with cross-functional teams.
• Develop and execute media plans while monitoring campaign performance and return on investment (ROI).
• Partner with Trade Marketing to optimize brand visibility and execution across retail channels.
• Monitor market trends, competitor activities, and consumer behavior to identify growth opportunities.
• Conduct regular market visits and analyze retail audit data to recommend actionable improvements.
• Track brand performance, marketing KPIs, and campaign effectiveness, providing insights to support business decisions.
• Ensure brand consistency across all consumer touchpoints and marketing communications.
• Build and maintain strong relationships with external agencies and internal stakeholders to deliver marketing objectives.

Required Experience

Candidates for this position should possess 2 to 5 years of relevant experience in brand management or marketing roles, demonstrating a proven ability to execute marketing plans and manage campaigns effectively.

Work Environment and Location

This is a full-time position based in Jeddah, Makkah, Saudi Arabia. The role involves working within a dynamic team environment and collaborating with various departments and external partners to achieve brand objectives.

Application Information

Interested candidates are invited to submit their applications for consideration. This role offers an opportunity to contribute to a leading brand within the region and drive key marketing initiatives.