Creative Copywriter

About the Creative Copywriter Role

Astek is seeking a Creative Copywriter to join our client's team in Makkah, with operations spanning Jeddah and Makkah. This full-time position involves crafting impactful, insight-driven copy that effectively brings brands to life. The role focuses on differentiating the business in the market and supporting marketing communication objectives across all touchpoints, while ensuring alignment with brand guidelines and project requirements.

Key Responsibilities

• Translate creative briefs into compelling, on-brand content, including concepts, headlines, taglines, scripts, and both long and short-form copy.
• Support annual brand and campaign plans by delivering necessary copy requirements for key initiatives.
• Collaborate closely with Marketing, Design, Product teams, and external agencies to ensure timely delivery of high-quality content.
• Review agency-produced copy and provide clear, constructive feedback to ensure brand alignment.
• Build and maintain a centralized repository of brand copy assets, such as headlines, taglines, campaign copy, tone references, and scripts, ensuring version control and easy access.
• Ensure all written content accurately reflects the brand’s personality, values, and positioning across both internal and external communications.
• Adapt messaging effectively for different audiences, channels, and business objectives, covering digital, print, and offline platforms.
• Provide weekly status updates on copy deliverables, track timelines and dependencies, and support overall workload planning.

Qualifications and Experience

• Bachelor’s degree in Marketing, Advertising, Communications, or a related field.
• Minimum of 2–4 years of experience in copywriting, content creation, or marketing communications.
• Strong understanding of marketing concepts, campaign execution, and brand communications.
• Proven ability to write clear, persuasive, and engaging content across multiple formats.
• Experience writing for web, social media, email, apps, and scripts; video/multimedia writing is considered a plus.
• Demonstrated experience in adapting content for both digital and print environments.
• Ability to plan, manage, and deliver copy efficiently within established timelines.
• Creative or branding agency experience is an advantage.

Required Skills

• Proficiency in both Arabic and English (written and spoken) is highly preferred.
• Strong skills in Microsoft Word, PowerPoint, and Excel.

Work Environment and Location

This is a full-time position based in the Makkah region, covering operations in Jeddah and Makkah. The salary for this role will be discussed during the interview process.

Application Process

Candidates who meet the specified requirements are encouraged to apply.