Copywriter - Arabic📣 Job Ad

About the Role

LEO MEA (Middle East & Africa) is seeking an Arabic Copywriter to join its creative team in Jeddah, Makkah, Saudi Arabia. This full-time position is for a hands-on copywriter with strong storytelling abilities and experience creating conceptually driven campaigns for global brands within an agency setting. The role involves developing compelling Arabic copy and concepts for advertising campaigns, collaborating with the creative team on communication pieces across various mediums, and managing projects from concept to execution. The position also includes mentoring junior copywriters and requires client interaction and presentation skills.

Key Responsibilities

• Write, proofread, and edit various content forms, including copy and product descriptions, ensuring consistency and accuracy.
• Collaborate with Art Directors to develop creative concepts for marketing materials and campaigns.
• Demonstrate a thorough understanding of all channels within the 1:1 marketing space.
• Utilize data intelligence to effectively address communication challenges.
• Make conceptual and strategic decisions for a diverse range of clients and industries.
• Interpret briefs, craft succinct copy, write and format copy decks, and align with brand tone of voice and language.
• Develop and execute strategically sound creative for cross-channel initiatives.
• Present ideas persuasively internally and to clients with credibility, reasoning, and emotion.
• Actively listen to understand project requirements, client feedback, and internal feedback.
• Ensure all communications are produced to the highest standards of accuracy and quality control.
• Deliver fresh ideas and personality while adhering to existing brand voice and tone.
• Conceptualize and write a wide range of content, from white paper ideas to scripts, in-store signage, and social media posts.
• Research competitors and the industry to provide insights into trends and creative foresight.
• Partner with creative colleagues to ensure ideas, copy, and design form a cohesive story.

Qualifications and Requirements

• At least 4 years of experience in concept creation, with a clear understanding of the difference between a communication concept and an execution idea.
• Proficiency in developing copy for large cross-channel and/or direct-marketing initiatives across various media, both online and offline.
• A Bachelor’s Degree in an appropriate field of study.
• The ability to develop strong client relationships and lead creative presentations.
• Strong conceptualization and strategic thinking skills.
• Energy, a sense of humor, and an open and curious mind.
• Exceptional conceptual and design skills, supported by a robust portfolio showcasing talent across mediums.
• Experience in strategic brainstorming, campaign development, creative brief development, and creative execution.

Required Skills

• Copywriting
• Concept Creation
• Storytelling
• Client Interaction
• Presentation Skills
• Proofreading
• Content Editing
• Marketing Campaigns
• Strategic Decision Making
• Brand Voice and Tone
• Creative Execution
• Research
• Teamwork
• Prioritization
• Meeting Deadlines

Work Environment and Experience

This is a full-time position based in Jeddah, Makkah, Saudi Arabia. The role requires 2-5 years of experience.