Analyst/ Senior Analyst, Pricing, Marketing (Bangkok Based, relocation provided)📣 Job Ad

About the Role

Agoda is seeking an Analyst/Senior Analyst, Pricing, Marketing to join its Performance Marketing Team. This position is based in Bangkok, with relocation assistance provided. Agoda is committed to making travel accessible and enjoyable globally, connecting millions of people with destinations and experiences through deals on hotels, flights, and activities. The company operates with a data and technology-driven culture that encourages curiosity and innovation. The Performance Marketing Team is a leader in online marketing, utilizing a data-driven approach to develop and execute large-scale marketing programs aimed at enhancing customer lifetime value. This role offers a collaborative environment with experts from diverse backgrounds, presenting significant learning and growth opportunities.

Key Responsibilities

• Experiment with text ads, bidding strategies, and campaign structures on search engines including Google, Bing, Baidu, and Naver, adapting to new product features and implementing successful test changes.
• Test, analyze, and optimize marketing campaigns across display advertising platforms such as Facebook, Twitter, and Instagram.
• Analyze large datasets generated from marketing experiments to develop models for optimization.
• Build dashboards and reporting tools for account managers to facilitate data-driven decision-making.

Qualifications and Requirements

• Bachelor's Degree or higher from a top university in a quantitative subject such as computer science, mathematics, engineering, or science.
• Ability to communicate fluently in English.
• 2+ years of experience in top-tier management consulting, investment banking, private equity, or strategy/business operations for a fast-growing, globally operating tech company.
• Exposure to one or more data analysis packages or databases, such as SAS, R, SPSS, Python, VBA, or SQL.
• Good numerical reasoning skills.
• Proficiency in Microsoft Excel.
• Demonstrated intellectual curiosity.

Required Skills

• Data analysis packages and databases including SAS, R, SPSS, Python, VBA, and SQL.
• Microsoft Excel proficiency.
• Numerical reasoning.
• Intellectual curiosity.
• Digital marketing experience.
• Academic research experience.

Work Environment and Location

This is a full-time position based in Bangkok. Relocation assistance is provided for this role. The role requires 2-5 years of experience.