Community Marketing Lead📣 Job Ad

About the Community Marketing Lead Role

Majid Al Futtaim is seeking a Community Marketing Lead to join their team in Riyadh. This role focuses on building and strengthening brand presence through strategic community engagement and marketing initiatives. The position requires 5-10 years of experience in marketing or event management, with a preference for candidates with a background in the fitness industry.

Role Objectives and Responsibilities

The Community Marketing Lead will be responsible for developing and executing comprehensive community initiatives designed to enhance brand visibility and differentiate it from competitors. This includes planning and managing events, photoshoots, and product seeding activities in collaboration with store teams and ambassadors. A key aspect of the role involves acting as a brand guardian by managing community requests and maintaining an organized calendar of all community activities. Oversight of community initiatives and store opening events, ensuring adherence to budget and brand standards, is also a core responsibility. The role requires monitoring and evaluating the impact of marketing efforts and supporting the company's sustainability strategy.

Key Engagement Areas

This position requires building and nurturing strong relationships with a diverse network of stakeholders. This includes fostering connections with store ambassadors, store teams, influencers, and key community figures. Engagement and collaboration with local athletic communities and affiliated studios are essential to deepen brand presence and community connection.

Qualifications and Experience

Candidates should possess a diploma in business, marketing, or a related subject. A Bachelor’s degree in a relevant field is considered an asset. A minimum of 5 years of experience in marketing or event management is required. A background in the fitness industry is highly preferred, along with a strong understanding of community engagement and brand activation within the fitness or lifestyle sectors.

Work Type and Location

This is a regular work type position located in Riyadh. Specific salary details are not disclosed.