Marketing Lead📣 Job Ad

About the Role

NextEra is seeking a visionary Marketing Lead to spearhead brand building, customer engagement, and market presence enhancement for its new Information Technology Services (ITeS) venture. This strategic role will be instrumental in establishing NextEra as a leading player in the Saudi Arabian IT services sector. The ideal candidate will be responsible for developing and executing comprehensive marketing strategies aligned with the company's objectives, while monitoring market trends and competitor activities to adapt strategies as needed. The position is a full-time role based in Riyadh.

Key Responsibilities

• Develop and implement comprehensive marketing strategies aligned with company objectives.
• Monitor market trends and competitor activities and adjust strategies as needed.
• Own and manage the company's marketing budget, allocating resources efficiently to maximize ROI.
• Coordinate with external marketing agencies to effectively execute marketing strategies.
• Enhance brand awareness and market positioning through innovative marketing campaigns.
• Manage the company's presence at industry events, conferences, and networking functions.
• Develop and execute diverse company collateral, including website design and content, company templates (Word, PowerPoint, Excel), fact sheets, leadership profiles, company videos, and print materials for board meetings.
• Foster customer engagement programs to build and maintain strong customer relationships.
• Cultivate strategic partnerships and alliances to increase market presence.
• Oversee digital marketing activities including SEO, social media, and content marketing.
• Develop and manage the company's social media profiles (in English and Arabic), including LinkedIn, Facebook, Twitter, Instagram, and YouTube.

Qualifications and Experience

• Minimum of 8 years of marketing experience.
• Minimum of 2 years of experience in a managerial role within the IT Services (ITeS) sector.
• Experience in Saudi Arabia / Middle East is preferred.
• Proven track record of developing and executing successful marketing strategies.
• Strong understanding of digital marketing tools and techniques.
• Ability to analyze data, interpret insights, and make data-driven decisions.
• Experience in budget management and optimizing marketing spend.
• Bachelor's degree in Marketing, Business Administration, or a related field.

Core Skills

• Marketing Strategies
• Market Trend Analysis
• Competitor Activity Monitoring
• Marketing Budget Management
• Brand Awareness Enhancement
• Marketing Campaign Development and Execution
• Corporate Collateral Development
• Customer Engagement Programs
• Customer Relationship Management
• Partnership Development
• Digital Marketing (SEO, Social Media Marketing, Content Marketing)
• Data Analysis and Interpretation
• Budget Management
• Marketing Spend Optimization

Work Environment and Commitment

NextEra is committed to fostering diversity, inclusion, and innovation, and is proud to be an equal opportunity employer, dedicated to fair and respectful employment practices aligned with Saudi Arabian values. We offer a culture of integrity and creativity, with support for personal and professional growth. Join us to explore bold possibilities, thrive in a dynamic environment, and reach new horizons in your career.