Growth Marketing Director

About Qlub

Qlub is a fintech company with a global presence, backed by Mastercard, Mubadala, e&, and Shorooq, having raised $72M. The company is currently scaling its operations.

Role Overview

Qlub is seeking a Growth Marketing Director to lead B2B paid acquisition efforts. This full-time role, based in Riyadh, Riyadh, involves taking ownership of creative strategy, media buying, funnel optimization, tracking, and reporting. The Director will collaborate with the Sales team to convert cold traffic into a qualified pipeline within a fast-moving environment.

Key Responsibilities

• Plan, execute, and scale paid acquisition across Meta, TikTok, Google Ads, and LinkedIn, managing over $100K in monthly ad spend with clear ROI accountability.
• Lead end-to-end creative strategy, including generating and validating high-converting ad concepts, building a performance ad portfolio (live action, UGC-style, AI-assisted), and optimizing for hook rate, hold rate, and scroll-stopping moments.
• Manage the funnel from landing page to lead handoff, defining lead qualification criteria and speed-to-lead SLAs with Sales leadership to drive revenue-generating pipeline.
• Build reliable multi-touch attribution and reporting infrastructure across channels to inform scaling decisions.
• Hire and lead a small team of performance marketers and external partners, establishing standards for quality, speed, and accountability.

Required Qualifications and Experience

• 5-10 years of experience in a similar role within a fast-moving, high-growth environment.
• Demonstrated ability to make decisions with incomplete information.
• A proactive approach to ownership, thinking like an operator rather than a coordinator.
• Interest in challenges within payments, hospitality, and customer experience sectors.

Work Environment and Impact

This position offers direct ownership over products that serve millions of diners and thousands of restaurants globally. The environment is fast-paced, allowing for rapid implementation of ideas and close collaboration with experienced operators, builders, and industry experts. The role provides an opportunity to contribute to one of the fastest-growing restaurant technology companies globally.

Location

This position is based in Riyadh, Riyadh.