Franchise Head R&I

About the Role

AstraZeneca is seeking a Franchise Head R&I to lead sales and marketing management within a specified disease area. This full-time position is based in Riyadh, Saudi Arabia, and focuses on advancing healthcare for R&I patients by developing and implementing commercial strategies.

Company and Market Context

AstraZeneca is a global biopharmaceutical company focused on the discovery, development, and commercialization of prescription medicines. In Saudi Arabia, AstraZeneca is undergoing a transformation to enhance healthcare, innovation, and sustainable growth, aligning with Saudi Vision 2030. This involves investing in talent, digital solutions, and new operational methods to improve patient outcomes and reinforce leadership in therapeutic areas.

Key Responsibilities

• Manage marketing and sales for the assigned disease area to achieve company objectives.
• Develop and execute strategies to shape disease treatment within the specified therapy area.
• Lead a team of sales and marketing managers to ensure brand business objectives are met and to identify opportunities and performance issues.
• Direct the commercial strategy for specified products at AstraZeneca Saudi Arabia.
• Define brand priorities through a cross-functional brand plan process, adhering to company alliances and Standard Operating Procedures (SOPs).
• Lead cross-functional efforts to ensure effective workflow that aligns with market dynamics, focusing on market access opportunities.
• Ensure effective product communication, promotional support, and marketing plan implementation to achieve sales, margin, and profit objectives.
• Conduct market analysis (scenarios, trends, competitors) and monitor quantitative and qualitative product perception.
• Drive innovation and digitalization in the business by implementing new approaches across marketing channels.
• Maintain and develop relationships with Key Opinion Leaders (KOLs) and Healthcare Organizations (HCOs), aligning with global and international projects and guidance.

Required Capabilities and Experience

• Demonstrated business insights and customer focus.
• Ability to manage complexity and make sound decisions.
• Cultivation of innovation and a strategic mindset.
• Proficiency in managing resources, executing plans, and focusing on performance through accountability and influence.
• A track record of building collaborative relationships.
• Ability to optimize diverse talent and recognize the value of different perspectives and cultures.
• Skill in influencing people through effective communication, driving engagement, vision, and purpose.
• Experience overseeing Brand Lifecycle, Portfolio Expansion, and Growth Planning, including Omnichannel Engagement.
• Proven experience in building diverse, high-performing teams.
• A minimum of 10 years of relevant experience is required.

Work Environment

This role operates within a high-performing team at AstraZeneca, a company committed to an inclusive culture that values diversity, collaboration, and continuous learning. The position is full-time and based in Riyadh, Saudi Arabia.