Parent Journey Lead📣 Job Ad
| Contract Type | Full-time | |
| Workplace type | On-site | |
| Location | Riyadh |
About the Role
Noon Academy, a leading edtech platform in the Middle East, is focused on transforming the physical classroom experience. With over 14 million students and teachers utilizing the app and having recently secured $41 million in Series B funding, the company is expanding its presence across Saudi Arabia and beyond. Noon Academy is seeking a Parent Journey Lead to design and manage the relationship between the platform and parents, ensuring their informed participation in their child's educational success. This role is strategic, focusing on designing the parent journey and owning its cross-functional implementation.
Role Overview
The Parent Journey Lead will be responsible for architecting the entire parent experience from inception. This involves defining what parents need to know, feel, and do at each stage of their engagement with Noon Academy. The position requires strategic design and cross-functional ownership, establishing frameworks and collaborating with various teams to bring the parent journey to life, rather than direct execution.
Key Responsibilities
- Develop a comprehensive parent journey map, detailing the parent experience across different student profiles and academic year phases.
- For each phase, clearly define what parents need to know, feel, and the actions they should take.
- Create and maintain a shared, living artifact of the parent journey map for team use and updates.
- Design a "step in / step back" framework to guide parents on when to act, what actions to take, and when to allow students independence.
- Ensure that necessary actions are clear and frictionless for parents at every phase, reducing ambiguity for both parents and the support team.
- Define the purpose and desired outcomes for each parent touchpoint, including events, communications, and milestone moments, specifying expected parent knowledge, feelings, and subsequent plans.
- Collaborate with relevant owners to ensure effective delivery of parent touchpoints and conduct post-delivery analysis to identify successes and areas for improvement, informing the overall journey.
- Synthesize feedback from surveys, support interactions, and events to identify and prioritize specific problems within the parent journey.
- Utilize parent feedback signals to update the journey map and highlight areas where the experience is breaking down.
Qualifications and Experience
- A minimum of 3 years of experience in journey design, product management, or a program-facing role.
- Demonstrated ability in structured thinking, capable of organizing a year-long, multi-touchpoint relationship into a coherent and actionable framework.
- Proven experience in cross-functional ownership, successfully delivering initiatives through other teams and maintaining accountability for outcomes without direct control over all steps.
- Strong proficiency in qualitative synthesis, with the ability to transform data from surveys, interviews, and support tickets into clear insights and specific recommendations.
Required Skills
- Journey Design
- Product Management
- Program-facing role experience
- Structured thinking
- Cross-functional ownership
- Strong Arabic communication skills (written and spoken)
- Qualitative synthesis
Work Details
This is a full-time position based in Riyadh, Saudi Arabia. The role requires 2-5 years of relevant experience.
Requirements
- Requires 2-5 Years experience
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