Job: Media Buyer / Performance Marketing Specialist

 A marketing company specializing in marketing clinics and medical centers (remotely)

Tasks:

• Managing, launching, and optimizing advertising campaigns on:
  Meta – TikTok – Google Ads – Snapchat

• Building well-thought-out strategies to increase bookings and improve the quality of leads.

• Analyzing performance daily and providing recommendations to reduce CPA and increase ROAS.

• Preparing weekly reports that clarify results and areas for improvement.

• Testing creatives and advertising messages and selecting the most suitable for the audience.

• Managing advertising budgets accurately to ensure the best return.

• Coordinating with the content team and customer service team to ensure the customer journey is complete from advertisement to booking.

• Strong understanding of customer behavior in the medical sector (skin – laser – hair – cosmetics).

• Keeping up with the latest developments in advertising and digital performance.

Requirements:

• Experience of no less than 3 years in Performance Marketing or Media Buying.

• Full proficiency in working on all mentioned platforms.

• Strong analytical skills and the ability to make data-driven decisions.

• Ability to manage multiple campaigns simultaneously.

• Knowledge of the basics of Conversion Optimization.

• Excellent communication skills and the ability to deal with clients professionally.

•  Having results or previous campaign samples

Work System and Benefits:

• Project-based work: a fixed amount for each project/clinic, with the possibility of receiving multiple clinics based on capacity, and we can provide you with a large number of clinics.

• Responsible for direct communication with the client when needed (calls/meetings/WhatsApp).