Join Gama Hospital as a Digital Marketing Specialist!As a key player in our marketing team, you will oversee the digital presence of our hospital across various platforms.
Key Responsibilities:- Develop and manage hospital's digital presence across social media platforms (TikTok, Instagram, Twitter/X, LinkedIn, Snapchat, and YouTube)
- Create engaging, platform-specific content (videos, reels, carousels, and stories) to boost brand awareness
- Launch and optimize paid ad campaigns across Meta Ads, Google Ads, TikTok Ads, and Snapchat Ads
- Implement SEO strategies to enhance website traffic and visibility
- Monitor and analyze campaign performance, audience insights, and engagement metrics
- Collaborate on hospital activations, community health lounges, and events
- Cover live hospital events, medical conferences, and health awareness campaigns through social media
- Collaborate with the creative team for trend-driven, viral content
- Stay updated with emerging digital trends and algorithm changes
- Collaborate with internal teams to accomplish hospital goals
Qualifications:- Bachelor’s degree in Marketing, Digital Media, or a related field
- Minimum 2 years of experience in digital marketing for a hospital or healthcare organization
- Proven expertise in social media management, performance marketing, and content strategy
- Strong knowledge of Google Ads, Meta Ads, TikTok Ads, and Snapchat Ads
- Basic knowledge of Photoshop and video editing tools
- Creative mindset with storytelling skills and trend awareness