Social Media Management Specialist

A leading company in the contracting field that owns 4 brands is in need of a Social Media Account Management Specialist with at least two years of experience to join the dynamic work team. We are looking for a creative person, who loves challenges, and possesses high analytical and executive skills to lead the digital accounts of the company's brands.

Main Tasks and Responsibilities:

1. Planning and Strategy:

   • Establishing and implementing monthly and annual marketing plans for the brands (4 brands currently, with 3 under development).

   • Developing digital marketing strategies that align with the objectives of each brand.

   • Studying customer behavior and analyzing data to identify target segments and ways to attract them.

2. Content and Campaign Management:

   • Creating creative and engaging content (texts, images, videos) for different platforms (Instagram, Twitter, Facebook, TikTok, Snapchat, etc.).

   • Supervising the publication of marketing campaigns and setting their budgets, and monitoring their performance on a daily basis.

   • Analyzing campaign results and preparing monthly performance reports with recommendations for improvement.

3. Managing the Digital Community and Interaction:

   • Responding to comments and messages from followers and building positive relationships with the audience.

   • Keeping up with the latest social media trends and applying them to increase interaction and organic growth.

4. Coordinating with the Team:

   • Working with designers, content writers, and editors (either within the team or freelancers based on quality) to ensure content quality.

   • Cooperating with the sales team on joint tasks (such as receiving clients at the office when needed or following up with potential clients).

5. Performance Improvement and Analysis:

   • Using analytics tools (such as Google Analytics, Meta Business Suite) to measure ROI.

   • Suggesting continuous improvements based on data and performance.

Skills and Requirements:

• At least two years of experience in social media account management (with previous work samples provided).

• Proficiency in design tools (such as Canva, Photoshop) and video editing tools (Premiere Pro or CapCut).

• A deep understanding of social platforms' algorithms and advertising tools (such as Meta Ads Manager).

• Able to write engaging marketing content in both Arabic and English (if possible).

• Ability to work under pressure and manage multiple projects at once.

• Communicative personality, leadership, and able to represent the brand to clients.