Copywriter📣 Job Ad

Overview
The Copywriter is responsible for creating compelling and effective concepts and copy in the Arabic language for advertising campaigns. In collaboration with other members of the creative team, they craft communication pieces and campaigns across various mediums that effectively communicate the message and goals of the campaign, while also resonating with the target audience.

This role involves handling projects from concept to final execution while overseeing and mentoring junior copywriters along the way. A successful candidate will have experience in client interaction, demonstrating the ability to effectively present and rationalize their work.

Responsibilities:

• Writing texts (* copy, product descriptions), proofreading, and content editing.
• Ensuring the consistency of prepared content.
• Working in partnership with an Art Director to develop creative concepts for marketing materials and campaigns.
• Understanding of 1:1 marketing channels and how data intelligence can address communication challenges.
• Conceptualizing and writing various content forms, from white papers to social media posts.
• Researching competitors and industry trends to provide insightful creative guidance.

Qualifications:

• At least 4 years of experience in concept creation with a clear grasp of communication concepts vs executional ideas.
• Mastery in copy development for large cross-channel initiatives.
• Bachelor’s Degree in a relevant field.
• Strong client relations skills and the ability to lead creative presentations.
• Exceptional conceptualization, design skills, and a robust portfolio showcasing talent across mediums.

Additional Information: R-2952P-3340
Experience in agency environments is essential, along with a passion for storytelling.

About the Role:
We are looking for a creative Copywriter with strong experience in crafting marketing and advertising copy. You should be able to convey messages in an engaging manner that reflects the brand's identity and effectively communicates to the audience.

Your Responsibilities:

• Write marketing and advertising copy for various platforms such as websites, campaigns, social media, and print materials.
• Develop consistent content that reflects the brand's identity and verbal tone.
• Work closely with marketing and design teams to ensure the content aligns with visual and strategic goals.
• Edit and review content to ensure linguistic quality and coherence in messages.
• Invent slogans and short texts that carry clear messages and emotional impact.
• Contribute to the development of visual designs and provide creative guidance.

Qualifications:

• At least 5 years of experience in creative content writing or advertising copy.
• Fluency in both Arabic and English, with the ability to vary style and tone.
• Ability to understand the local audience and create content that reflects its culture and expectations.
• Strong skills in editing, concise writing, and effective communication.
• Familiarity with digital marketing basics and presentation methods for marketing messages.
• Practical experience in graphic design or effective coordination with design teams to ensure content integration with visual elements.

Note: Applications that do not meet the qualifications will not be considered.

Join Salla as a Copywriter / Senior Copywriter!
Your copy is your reputation, and at Salla, we value the power of words to move and inspire. If you're passionate about crafting engaging content and resonate with a team-centric approach, we want you on board.

Responsibilities:

• Create authentic and engaging content that pushes boundaries and inspires action.
• Write copy aligned with our brand tone for various platforms including social media, video, print, and email.
• Proof creative work and lead review cycles with cross-functional collaborators.

A Typical Day:

• Write compelling content that communicates clearly and movingly.
• Collaborate cross-functionally to translate complex narratives into simple, engaging ideas.
• Edit and proofread materials throughout all project phases.
• Develop new creative concepts across various formats including scripts and in-app notifications.

Requirements:

• Critical thinker with superb grammar and punctuation skills.
• Excellent writing skills in Arabic and good skills in English.
• A portfolio showcasing your copywriting experience.
• Experience in various content formats like ad copy, emails, and web copy.

How to Impress Us:

• Come prepared with deep insights about our company and customers.
• Be organized and detail-oriented.
• Push the creative boundaries!