Regional sales manager Jobs in Makkah

About the Job
Our client is a well-established regional player in the consumer goods space, with a strong footprint across the Middle East and a growing presence in the Saudi market. The business is currently strengthening its commercial organization as part of a broader localization and growth agenda, with a focus on building high-performing Saudi leadership within its sales teams.

Role Overview
The Regional Sales Manager will take full ownership of the Western Region, driving sales performance, distributor effectiveness, and on-ground execution. This role is critical in strengthening market presence, improving route-to-market efficiency, and leading a front-line sales team to deliver consistent growth across channels.

Key Responsibilities

• Own and deliver regional sales targets across all assigned channels.
• Lead, manage, and develop a team of sales supervisors and field sales representatives.
• Drive distributor performance, including alignment on targets, coverage, and execution standards.
• Strengthen route-to-market efficiency, ensuring optimal coverage and productivity.
• Monitor and improve in-store execution, visibility, and availability.
• Build strong relationships with key trade partners and customers in the region.
• Track sales performance, identify gaps, and implement corrective action plans.
• Ensure disciplined reporting, forecasting, and alignment with head office.
• Support the broader Saudization and localization agenda by building a strong Saudi sales culture on the ground.

Your Profile
Preference will be given to Saudi nationals in line with Saudization requirements.
- 6–10+ years of experience in sales within FMCG or a similar high-volume distribution environment.
- Proven experience managing a region and leading field sales teams.
- Strong understanding of distribution models and route-to-market in KSA.
- Experience working closely with distributors and trade channels.
- Hands-on, field-oriented approach, not a desk-based profile.
- Strong commercial mindset with ownership of targets and execution.
- Based in or willing to relocate to the Western Region.

About the Job
As the Regional Sales Manager at Modern Mills Company, your main objective will be to lead and drive the regional flour sales strategy. You will expand market presence, develop strong trade partnerships, and achieve sales and revenue targets. This role will not only focus on distributor management but also enhance customer relationships while ensuring compliance with company standards.

Key Accountabilities
1. Regional Accountability:
- Manage all regional sales channels: Van, Retail, Wholesale, and selected distributors.
- Oversee E-Commerce operations where applicable.

2. Business Development & Market Expansion:
- Identify and onboard new customers and distributors to enhance market reach.
- Analyze untapped territories for business growth.
- Work with marketing and trade teams to execute area-specific activation plans.

3. Sales Target Achievement:
- Drive performance against sales KPIs.
- Ensure that targets for sales volume and revenue are met.
- Manage product availability and stock levels with distributors.

4. Customer Relation Management:
- Build and maintain strong relationships with customers and trade partners.
- Ensure that customer complaints are addressed promptly.

5. Channel & Distribution Management:
- Monitor performance of sales teams and ensure compliance with stock norms.
- Drive efficient route-to-market strategies.

6. Sales Operation Excellence:
- Promote trade execution excellence through product visibility and promotional efforts.
- Collaborate with supply chain and logistics for seamless product flow.

7. Reporting & Data Management:
- Prepare and present sales reports and forecasts.
- Monitor market trends and competitor actions.

8. Team Leadership & Development:
- Lead and motivate your team.
- Provide coaching and skill development.

9. Governance & Compliance:
- Ensure adherence to company policies and compliance with regulatory standards.