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Contract TypeContract TypeFull-time
Workplace typeWorkplace typeOn-site
LocationLocationMakkah
Join LEO MEA as a Copywriter!
We are seeking an experienced and imaginative Copywriter to create compelling content in Arabic for various advertising campaigns. At LEO MEA, our focus is on developing ideas that resonate with audiences and elevate brand messages.

Key Responsibilities:
  • Craft engaging texts including copy, product descriptions, and marketing materials.
  • Collaborate with Art Directors to develop creative concepts.
  • Conduct industry research to identify trends and inform content creation.
  • Ensure content consistency and adherence to brand voice and tone.
  • Mentor junior copywriters and oversee projects from concept to execution.

Qualifications:
  • Minimum 4 years of experience in copywriting, preferably in an agency setting.
  • Bachelor's degree in a related field.
  • Strong conceptualization and strategic thinking skills.
  • Ability to manage multiple projects and meet deadlines.

Why LEO MEA?
As part of Publicis Groupe, we believe in the power of creativity to transform behavior. We work with some of the world’s leading brands and strive for excellence in everything we do. If you’re passionate about crafting compelling narratives and have the expertise to lead creative initiatives, we would love to hear from you!

Requirements

  • Requires 2-5 Years experience

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Copywriter

📣 Job Ad

LEO MEA (Middle East & Africa)

Full-time
Overview
The Copywriter is responsible for creating compelling and effective concepts and copy in the Arabic language for advertising campaigns. In collaboration with other members of the creative team, they craft communication pieces and campaigns across various mediums that effectively communicate the message and goals of the campaign, while also resonating with the target audience.

This role involves handling projects from concept to final execution while overseeing and mentoring junior copywriters along the way. A successful candidate will have experience in client interaction, demonstrating the ability to effectively present and rationalize their work.

Responsibilities:
  • Writing texts (* copy, product descriptions), proofreading, and content editing.
  • Ensuring the consistency of prepared content.
  • Working in partnership with an Art Director to develop creative concepts for marketing materials and campaigns.
  • Understanding of 1:1 marketing channels and how data intelligence can address communication challenges.
  • Conceptualizing and writing various content forms, from white papers to social media posts.
  • Researching competitors and industry trends to provide insightful creative guidance.
Qualifications:
  • At least 4 years of experience in concept creation with a clear grasp of communication concepts vs executional ideas.
  • Mastery in copy development for large cross-channel initiatives.
  • Bachelor’s Degree in a relevant field.
  • Strong client relations skills and the ability to lead creative presentations.
  • Exceptional conceptualization, design skills, and a robust portfolio showcasing talent across mediums.
Additional Information: R-2952P-3340
Experience in agency environments is essential, along with a passion for storytelling.

breifcase2-5 years

locationMakkah

22 days ago