Ecommerce Manager

About the Role

Colgate-Palmolive is seeking an Ecommerce Manager to join their team in Jeddah, Saudi Arabia. This full-time role is responsible for driving online sales growth, enhancing brand visibility, and executing commercial strategies across various digital retail platforms, marketplace channels, and direct-to-consumer (DTC) operations. The manager will oversee online merchandise management, digital shelf optimization, promotional execution, and channel expansion, working closely with cross-functional teams.

Key Responsibilities

• Define and execute annual ecommerce sales targets, digital channel strategies, and online portfolio initiatives to maximize gross margin and revenue growth.
• Ensure full digital shelf execution, content optimization, ratings/reviews, and promotional campaigns across all target e-retail partners.
• Lead joint business planning, digital trade terms, and annual joint growth plans with key online platforms and pure-play e-retailers.
• Monitor online channel performance, digital media spend, traffic conversion, and customer acquisition to maximize ROI.
• Identify new digital channel opportunities, quick-commerce expansion, and DTC initiatives.
• Manage trade spending budgets, promotional effectiveness, and profitability by customer and channel.
• Provide accurate monthly and quarterly sales forecasts in coordination with Demand Planning.
• Contribute to business planning by developing channel and account-specific strategies and in-store programs.
• Identify and activate RE Growth Initiatives and collaborate with Shopper Marketing on relevant shopper programs.
• Consolidate customer needs by Country RE for commercial plan inputs and provide retailer perspective in the commercial process.
• Coordinate the planning and execution of channel and account activities, communicating plans to relevant teams and the Field Sales force.
• Optimize resources and leverage trade spending among channels, customers, geographies, categories, and brands/products.

Team Leadership and Collaboration

• Recruit, mentor, and lead high-performing Ecommerce Account Specialists and Digital Marketing teams.
• Set clear ecommerce growth targets, KPIs, and perform regular digital performance evaluations and optimization reviews.
• Build strong cross-functional alignment with Customer Marketing, Digital Marketing, Supply Chain, Finance, and Brand Marketing.
• Work closely with E-retail account leads, Performance Marketing specialists, and key online retail partners to drive revenue and digital growth.

Commercial Planning and External Focus

• Identify gaps and solutions by RE in monthly Commercial Meetings.
• Communicate competitive activity across the organization and recommend counter-attack strategies.
• Stay current on retailers' stated growth strategies and focus on increasing Customer/Distributor Engagement.
• Spend sufficient time in-country to gather market information, understand retailer operations, develop shopper and customer insights, and assess Field Sales teams and distributor capabilities.
• Maintain trust and understanding with trade partners, including buyers, floor managers, and store managers.
• Communicate promotions to build off-takes and work towards category growth.

Qualifications and Experience

• A minimum of 5-10 years of relevant professional experience is required for this role.

Professional Development

• Ensure broad communication of Best Practice learning.
• Conduct ongoing and regular coaching sessions with in-market personnel, focusing on Sales Fundamentals.