Digital Marketing Specialist📣 Job Ad

About the Role

Dyari is seeking a dynamic and experienced Digital Marketing Specialist to join its team in Riyadh. This full-time position is ideal for a professional with 2-5 years of experience looking to make a significant impact on our online presence and marketing initiatives within the Riyadh region.

Key Tasks and Responsibilities

• Develop and implement comprehensive digital marketing strategies and campaigns across various online channels to enhance brand visibility and engagement.
• Meticulously manage and monitor the company's social media platforms, including creating and executing content calendars.
• Create, launch, and continuously optimize paid advertising campaigns on social media and search engines to increase reach and ROI.
• Enhance website visibility and ranking in organic search results through strategic Search Engine Optimization (SEO) and Search Engine Marketing (SEM) efforts.
• Analyze the performance of all digital marketing campaigns, preparing regular reports on Key Performance Indicators (KPIs) to inform future strategies.
• Effectively coordinate with designers, content creators, and external agencies to produce high-quality marketing materials.
• Regularly manage and update website content to ensure accuracy, relevance, and optimal user experience.
• Conduct thorough market research and competitor analysis to identify emerging opportunities, trends, and best practices in the digital landscape.
• Implement targeted email marketing campaigns and maintain comprehensive marketing databases for effective communication.
• Support overall brand development initiatives and actively maintain a strong and consistent digital presence for the company.

Qualifications and Requirements

• Bachelor's degree in Marketing, Business Administration, Communications, or a closely related field.
• Minimum of 3 to 5 years of practical experience in digital marketing.
• Proven success and hands-on experience in managing social media presence and executing digital advertising campaigns.
• Proficiency in using essential digital marketing tools such as Google Analytics, Google Ads, and various social media advertising platforms.
• Professional certifications in digital marketing are highly preferred and considered a strong asset.

Required Skills

• Digital Marketing Strategies
• Social Media Management
• Content Calendars
• Paid Advertising (Social Media & Search Engines)
• Search Engine Optimization (SEO)
• Search Engine Marketing (SEM)
• Campaign Performance Analysis
• Key Performance Indicators (KPIs)
• Website Content Management
• Market Research
• Competitor Analysis
• Email Marketing
• Marketing Databases
• Brand Development
• Digital Presence Management
• Google Analytics
• Google Ads
• Social Media Advertising Platforms

Job Details

Company: Dyari

Location: Riyadh Region, Riyadh

Job Type: Full-time

Experience Required: 2-5 Years