Influencers Relations Manager📣 Job Ad

About the Influencers Relations Manager Role

eSense is seeking an experienced Influencers Relations Manager to join our team in Riyadh. This full-time position requires a professional with 5-10 years of experience in managing influencer collaborations and campaigns within the Saudi and GCC markets.

Key Responsibilities

• Develop and implement influencer campaign strategies and plans.
• Build and maintain strong relationships with local and regional influencers, including mega, macro, and micro content creators.
• Track local trends, conversations, and cultural moments relevant to the Saudi and GCC markets.
• Assess influencer history, audience, tone, and potential risks before recommending collaborations.
• Negotiate rates and prepare contracts and proposals for influencer collaborations.
• Book influencers and coordinate coverage for video advertisements.
• Manage influencer payments and client payments, and assess campaign profitability.
• Oversee campaign briefs, conduct analysis, and document coverage and reporting.
• Manage contractual agreements and monitor changes in influencer rates.
• Lead and develop a team of professionals.

Required Capabilities

• Proven ability to build influencer campaign strategies and plans.
• Extensive knowledge of local and regional influencers across various tiers.
• Strong understanding of local trends, conversations, and cultural relevance, particularly in Saudi Arabia and the GCC.
• Proficiency in assessing influencer suitability based on history, audience, tone, and risk.
• Established and updated relationships with influencers and content creators.
• Skilled in negotiation and contracting.
• Current understanding of platforms such as TikTok, Snapchat, X, and LinkedIn, including effective content types for each.

Experience and Qualifications

The ideal candidate will possess 5-10 years of relevant experience in influencer relations or a similar field. A strong track record of successful campaign management and a deep understanding of the digital marketing landscape are essential. Experience in developing and managing influencer databases is also required.

Work Environment

This is a full-time position based in Riyadh. The role involves working within a dynamic team environment and requires active engagement with both internal stakeholders and external partners.