About the Role:The Regional Sales Manager will play a pivotal role in driving sales growth across multiple channels, including retailers KA, Van Sales, catering, and Horeca (Hotels, Restaurants, and Cafes). This position demands a strong background in sales strategy, team leadership, and a thorough understanding of the fresh produce, poultry, dairy, or related FGCG industries.
Key Responsibilities:- Develop and execute the sales strategy for the assigned region, with a focus on retailers KA, Van Sales, catering, and Horeca channels.
- Build and maintain strong relationships with key customers, including retailers KA, Van Sales, wholesalers, and Horeca operators.
- Lead, coach, and motivate a team of sales representatives to achieve sales targets and drive performance.
- Monitor and analyze market trends, competitor activities, and customer needs to identify new business opportunities.
- Develop and implement effective pricing, product positioning, and promotional strategies for the region.
- Collaborate with marketing and operations teams to ensure product availability and alignment with customer requirements.
- Provide regular sales reports, performance metrics, and market insights to senior management.
- Ensure effective execution of sales strategies and the achievement of regional revenue goals.
- Manage customer negotiations and resolve any issues related to product delivery, quality, or service.
Qualifications and Skills:- Bachelor’s degree in business administration, Sales, or a related field.
- 7+ years of experience in sales, with specific experience in retailers, catering, and Horeca channels.
- Proven history of growth through previous organizations.
- Proven track record of leading sales teams to achieve and exceed targets.
- Extensive experience in fresh produce, poultry, dairy, or the fresh market or related field is essential.
- Strong understanding of market dynamics and customer relationship management within the targeted sectors.
- Excellent leadership, communication, and interpersonal skills.
- Ability to manage multiple priorities in a fast-paced, competitive environment.
- Fluency in Arabic and English.
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