Senior Brand Manager📣 Job Ad

About the Role

Converge is seeking a Senior Brand Manager to join an ambitious FMCG organization. This full-time position is based in Jeddah and Makkah, Saudi Arabia, with the primary objective of driving brand growth and strengthening market performance across the company's product portfolio.

Role Overview

The Senior Brand Manager will be responsible for developing and implementing comprehensive brand strategies, overseeing product performance, and executing impactful marketing initiatives aligned with business objectives. This role requires close collaboration with cross-functional teams to foster innovation, optimize brand investments, and ensure consistent brand execution across all consumer touchpoints. A key aspect of the role involves analyzing market trends, identifying growth opportunities, and building strong brand equity through data-driven decision-making.

Key Responsibilities

• Develop and execute strategic brand plans to achieve business objectives.
• Manage product portfolio performance and identify areas for improvement.
• Lead the creation and implementation of impactful marketing initiatives.
• Collaborate with internal teams to drive innovation and optimize brand investments.
• Analyze market trends and consumer insights to identify growth opportunities.
• Ensure consistent brand messaging and execution across all consumer touchpoints.
• Manage marketing budgets and drive commercial growth for assigned brands.

Qualifications and Experience

• A minimum of 8 years of marketing experience within the FMCG sector.
• At least 3 years of experience in a Marketing Manager role within an FMCG company.
• Proven experience in brand strategy, portfolio management, and brand development.
• Strong understanding of consumer insights, innovation, and brand performance management.
• Experience managing marketing budgets and driving commercial growth.
• Experience working within a multinational corporate environment is a strict requirement.
• Fluency in Arabic is mandatory.

Required Skills

• Strong analytical skills.
• Proficient commercial acumen.
• Effective stakeholder management abilities.

Work Location and Type

This is a full-time position located in Jeddah and Makkah, Saudi Arabia. The role offers an opportunity to join a large FMCG organization and contribute significantly to the growth of leading brands in the region.