Marketing Specialist📣 Job Ad
in Roche
about 1 hour ago
| Contract Type | Full-time | |
| Workplace type | On-site | |
| Location | Riyadh |
Join Roche as a Marketing Specialist (Consumer & OTC)
At Roche, you can express your unique qualities and thrive personally and professionally. Our aim is to prevent, stop, and cure diseases while ensuring everyone has access to healthcare. We're seeking a Marketing Specialist to lead brand and category growth through consumer-centric strategies and commercial execution.
Your Responsibilities:
Who You Are:
About Roche:
Roche is dedicated to advancing science and providing healthcare access. With over 100,000 employees globally, we have treated millions and conducted billions of tests. Join us in building a healthier future together. Roche is an Equal Opportunity Employer.
At Roche, you can express your unique qualities and thrive personally and professionally. Our aim is to prevent, stop, and cure diseases while ensuring everyone has access to healthcare. We're seeking a Marketing Specialist to lead brand and category growth through consumer-centric strategies and commercial execution.
Your Responsibilities:
- Manage the entire brand and product lifecycle for the Consumer & OTC portfolio.
- Execute integrated Go-to-Market strategies across retail, pharmacy, and e-commerce channels.
- Translate consumer insights into effective brand strategies and campaigns.
- Lead category management initiatives to maximize performance.
- Develop consumer acquisition and retention programs.
- Oversee trade marketing execution and in-store visibility.
- Monitor market trends and competitor activities for growth opportunities.
- Track performance metrics and analyze key indicators.
- Collaborate with cross-functional teams for effective execution.
- Ensure compliance with regulations and company policies.
Who You Are:
- Experience in FMCG, consumer healthcare, or OTC marketing.
- Expertise in consumer acquisition, retention, and integrated marketing.
- Hands-on experience with category management and trade marketing.
- Proficiency in analyzing metrics and market data.
- Strong communication and stakeholder management skills.
- Fluent in Arabic and English.
About Roche:
Roche is dedicated to advancing science and providing healthcare access. With over 100,000 employees globally, we have treated millions and conducted billions of tests. Join us in building a healthier future together. Roche is an Equal Opportunity Employer.
Requirements
- Requires 2-5 Years experience
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