Marketing Specialist📣 Job Ad

About the Marketing Specialist Role

Matrix Fitness Middle East is seeking a proactive and organized Marketing Specialist to join our team in Riyadh, Saudi Arabia. This full-time position will serve as the primary on-ground support for our marketing initiatives within the Kingdom, ensuring effective execution and brand representation in alignment with Head Office strategies. The role requires 2-5 years of experience and offers a dynamic environment focused on local market engagement.

Role and Responsibilities

The Marketing Specialist will act as the key liaison between the Saudi operations and the UAE Head Office for all marketing activities. This includes coordinating and executing on-ground marketing campaigns, managing local events, exhibitions, and sponsorships. A significant part of the role involves building and maintaining relationships with local vendors, media agencies, and printing suppliers, while also overseeing the production and distribution of marketing materials. The specialist will ensure all local marketing efforts adhere to brand guidelines and corporate messaging.

• Coordinate and execute on-ground marketing campaigns and activations across key cities in KSA.
• Plan and manage local events, exhibitions, sponsorships, and promotional activities.
• Build and maintain relationships with local vendors, media agencies, and printing suppliers.
• Oversee the production and distribution of marketing materials such as brochures, flyers, banners, and giveaways.
• Ensure all local marketing activities align with brand guidelines and corporate messaging.
• Collect market feedback and report customer insights, competitor activities, and regional trends to the UAE team.
• Manage inventory and logistics for marketing collateral and promotional items within Saudi Arabia.
• Assist in coordinating photoshoots, video productions, and customer engagement sessions.
• Support public relations efforts by facilitating interviews and media engagements.
• Provide localized content ideas for social media campaigns and support the UAE Head Office digital team.
• Manage relationships with local influencers, including sourcing, coordination, and performance tracking.

Qualifications and Experience

Candidates should possess a Bachelor’s degree in Marketing, Business Administration, or a related field. A minimum of 4 years of marketing experience is required, with a preference for experience in field or event marketing roles. Strong organizational and project management skills are essential for this position.

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• 4+ years of marketing experience, preferably in field or event marketing roles.
• Familiarity with the Saudi market and local business culture.

Required Skills and Competencies

Excellent communication and interpersonal skills are crucial for this role, with proficiency in both Arabic and English. The ideal candidate will be a self-starter, capable of working independently and reporting effectively to a remote team. Strong project management abilities will be key to successfully executing multiple marketing initiatives simultaneously.

• Strong organizational and project management skills.
• Excellent communication and interpersonal skills in both Arabic and English.
• Ability to work independently and report effectively to a remote team.

Work Environment and Location

This is a full-time position based in Riyadh, Saudi Arabia. The role involves significant on-ground activity and requires close coordination with the UAE Head Office. While direct management of the website and digital platforms is excluded, collaboration with the UAE digital team for localized inputs is expected.

Company and Role Context

Matrix Fitness Middle East is committed to expanding its market presence. This Marketing Specialist role is integral to achieving that goal by providing essential local support and executing strategic marketing plans within the Saudi Arabian market. The position requires a dedicated individual who can effectively bridge the gap between regional strategies and local implementation.