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Join Ciena as a Senior Marketing Manager for the Middle East!
As the global leader in high-speed connectivity, Ciena is committed to a culture that prioritizes individual growth, well-being, and belonging. The Senior Marketing Manager role plays a critical part in driving brand awareness and revenue growth in the region.

Responsibilities:

• Develop and implement a comprehensive marketing strategy aligned with Ciena's global goals.
• Conduct market analysis and identify key target audiences.
• Manage the regional marketing budget and allocate resources effectively.
• Define and track KPIs for marketing program effectiveness.
• Develop and execute targeted Account-Based Marketing campaigns.
• Collaborate with sales teams for personalized messaging.
• Support partners and resellers with marketing strategies and resources.

Must Haves:

• Bachelor’s degree in Marketing, Business, or a related field.
• 15+ years of marketing experience in technology or telecommunications.
• Deep understanding of the ME telecommunications landscape.
• Proven success in executing impactful marketing programs.
• Strong project management and analytical skills.
• Fluency in English.

Assets:

• Proficiency in Arabic or other regional languages.
• Experience in collaborative marketing structures.

Ciena fosters an environment of respect and inclusion, valuing diversity among its employees.

Join Philips as a Business Marketing Manager - Personal Health
At Philips, we are committed to improving people’s health and well-being through meaningful innovation. We are looking for a Business Marketing Manager who will play a crucial role in generating long-term business value for our target audiences. The right candidate will harness consumer and market intelligence insights to foster brand strength and create demand.

Your Role:
- Lead the development of a regional integrated innovation and communication roadmap, focusing on new product launches and commercial innovation.
- Strategize marketing objectives by analyzing the Consumer Experience Journey at key touchpoints.
- Develop competitive pricing strategies in coordination with regional teams.
- Ensure a consistent consumer experience across touchpoints, adhering to global brand positioning.
- Guide insights teams to gather data that informs product innovation and commercial strategies.
- Monitor and analyze market results, adjusting marketing plans to optimize performance.
- Coordinate with finance, supply chain, sales, and other departments to ensure delivery of initiatives.

Qualifications:
- Master or Bachelor's degree in Marketing, Business Administration, or a related field.
- 10+ years of experience in the marketing function of a multinational organization, preferably in FMCG.
- Proven ability to manage large and complex projects effectively.
- Strong marketing background with emphasis on brand management, strategic planning, and portfolio management.
- Excellent collaboration and management skills to work closely with various teams.
- Proficient in both written and spoken English.

Why Choose Us?
At Philips, we embrace a collaborative work environment and believe in the value of in-person interactions. This role requires full-time presence at our office to ensure effective teamwork and engagement. Join us to do the work of your life to help the lives of others.