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Contract TypeContract TypeFull-time
Workplace typeWorkplace typeOn-site
LocationLocationRiyadh

About the Role

eSense is seeking an Influencers Relations Manager to join our team in Riyadh, Saudi Arabia. This full-time position is responsible for developing and executing influencer marketing campaigns tailored for local and regional audiences. The role requires a strong understanding of the influencer landscape, digital trends, and content creation across various platforms.

Key Responsibilities

  • Develop and implement comprehensive influencer campaign strategies and plans.
  • Lead and develop a team within the influencer relations department.
  • Oversee the creation and distribution of campaign briefs and analyze campaign performance.
  • Maintain an updated database of local and regional influencers, including mega, macro, and micro content creators.
  • Track local trends, conversations, cultural moments, and market updates, with a focus on Saudi Arabia and the GCC region.
  • Assess influencer history, audience, reach, demographics, tone, and potential risks before recommending collaborations.
  • Establish and maintain strong relationships with influencers and content creators.
  • Negotiate rates, prepare contracts, and develop proposals for influencer collaborations.
  • Book influencers and coordinate the execution of coverages and video advertisements.
  • Ensure proper documentation of all influencer coverages and provide comprehensive reporting.
  • Manage the timely processing of influencer and client payments.
  • Assess and report on the profitability of each influencer campaign.
  • Monitor changes in influencer rates and oversee contractual agreements.

Qualifications and Requirements

  • Proven ability to build influencer campaign strategies and plans.
  • Extensive knowledge of local and regional influencers, including mega, macro, and micro content creators.
  • Understanding and tracking of local trends, conversations, cultural moments, and market dynamics within Saudi Arabia and the GCC.
  • Demonstrated ability to assess influencer history, audience, reach, followers, tone, and potential risks.
  • Established relationships with influencers and content creators.
  • Proficiency in negotiation and contracting.
  • Strong understanding of TikTok, Snapchat, X, and LinkedIn, including effective content types for each platform.
  • Experience in team leadership and development.
  • Strong analytical skills for campaign performance evaluation.
  • Proficiency in managing and updating influencer databases.
  • Ability to track market updates and trends effectively.
  • Experience in contract management and ensuring adherence to agreements.
  • Skills in managing payments for both influencers and clients.
  • Capability to assess campaign profitability.
  • 5-10 years of relevant experience.

Required Skills

  • Influencer Campaign Strategy & Planning
  • Local and Regional Influencer Knowledge
  • Local Trends Tracking
  • Influencer Assessment
  • Relationship Management with Influencers and Content Creators
  • Negotiation & Contracting
  • Expertise in TikTok, Snapchat, X, and LinkedIn
  • Team Leadership
  • Analytical Skills
  • Database Management
  • Market Updates Tracking
  • Contract Management
  • Payment Management
  • Profitability Assessment

Work Environment

This is a full-time position based in Riyadh, Saudi Arabia.


Requirements

  • Requires 5-10 Years experience

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