Digital Marketing Manager

in The Freedom Of The Oud

about 1 month ago

	Salary	4,000 / Month
	Contract Type	Full-time
	Workplace type	Remote
	Location	Saudi Arabia

Digital Marketing Manager (مدير تسويق رقمي)

⸻

🎯 Job Objective

Lead sales growth through digital channels (especially TikTok, Snap, and Google) by managing advertising campaigns, optimizing performance, and building a marketing strategy that achieves the highest return on investment (ROAS).

⸻

🧠 Main Tasks

1. Advertising Management (Performance Marketing)

* Managing TikTok Ads / Snap Ads / Google Ads campaigns

* Daily performance analysis (CPA – ROAS – Conversion Rate)

* Continuous ad testing (A/B Testing)

* Increasing budgets for successful campaigns and reducing those that are underperforming

⸻

2. Building the Marketing Strategy

* Developing a monthly sales plan

* Defining offers and campaigns (Offers & Promotions)

* Market and competitor analysis

* Accurately defining the target audience

⸻

3. Managing Advertising Content

* Working with content creators and designers

* Proposing ideas for advertising videos (Hooks + Concepts)

* Optimizing marketing messages (Copywriting)

* Monitoring the performance of each video and redirecting the team

⸻

4. Analysis and Reporting

* Submitting weekly and monthly reports including:

* Customer Acquisition Cost (CPA)

* Return on Advertising (ROAS)

* Sales Volume

* Providing clear recommendations for development

⸻

5. Improving Customer Journey (Conversion Optimization)

* Optimizing product pages

* Reducing cart abandonment

* Improving the purchasing experience

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📊 Key Performance Indicators (KPIs)

* Achieving targeted ROAS (*, – 4+)

* Continuously reducing CPA

* Increasing the conversion rate

* Growing monthly sales

* Success of campaigns and offers

⸻

🧩 Requirements

* Experience in digital marketing (especially E-commerce)

* Strong experience in TikTok Ads (essential)

* Excellent understanding of numbers and analysis

* Ability to make quick decisions

* Experience in the Saudi market (strong advantage)

⸻

⭐ Additional Benefits (Preference)

* Experience in perfumes or luxury products

* Understanding Gulf customer behavior

* Experience in brand building, not just selling

We need people with previous results
Communication will be via the application, not outside the application

Requirements

GOSI Registration Required or Sponsorship Transfer
Requires 5-10 Years experience
Intermediate in English

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