Marketing Specialist📣 Job Ad

Join SAN International Group as a Snapchat Performance Marketing Specialist! At San International Group, we’re not just building fashion brands; we’re shaping experiences. In this role, you will own the full funnel of Snapchat advertising and drive measurable growth for our fashion and lifestyle portfolio.

What You’ll Do:

• Campaign Management: Plan, launch, and optimize campaigns using Snapchat Ads Manager. Utilize advanced tools for accurate tracking.
• Audience Targeting & Dynamic Content: Build precise audience segments and leverage Snap Lifestyle Categories for relevant targeting.
• Performance Analysis & Reporting: Monitor KPIs and deliver reports linking Snapchat results to sales.
• Creative Optimization & Innovation: Conduct A/B testing on creatives and manage diverse ad formats.
• Budget & Bidding Strategy: Efficiently manage budgets and optimize bidding strategies.
• Experimentation & Continuous Improvement: Establish a Test & Learn Framework to evaluate new strategies.
• Cross-Functional Collaboration: Work with teams handling performance marketing across platforms to ensure aligned strategy.

Qualifications & Experience:

• 35 years in Snapchat Performance Marketing.
• Strong record managing large budgets with consistently high ROAS.
• Proficiency with measurement tools.
• Deep understanding of Saudi & GCC consumer behavior on Snapchat.

Why Join San? At San International, Snapchat is our stage to tell stories and drive growth in the fashion and lifestyle sectors across Saudi Arabia and the GCC.