Marketing Specialist

Join Clarvia as a Marketing Specialist!
Are you a marketing expert looking for a flexible opportunity to showcase your strategic and technical leadership? Clarvia, a specialized agency in Legal Marketing, is seeking a high-caliber Saudi Marketing Specialist to join our team.

Role Details:
– Type: Part-time
– Location: 100% Remote
– Target Audience: Saudi Nationals only (Priority given to those currently seeking employment/out of the workforce)

Responsibilities:

• Designing and developing comprehensive Go-to-Market (GTM) strategies.
• Planning and managing high-performing paid campaigns (Google, Meta, LinkedIn).
• Overseeing the production of creative and authoritative legal content.
• Designing and managing marketing funnels for high-quality lead acquisition.
• Conducting market and competitor analysis.
• Activating and managing social media accounts.
• Analyzing marketing data and providing KPI reports.
• Ensuring marketing messages align with the agency's values.

Requirements:

• Minimum of 2 years of proven experience in digital marketing.
• Deep understanding of brand building in professional services.
• Exceptional writing skills in Arabic and English.
• Ability to work independently in a remote environment.
• Proficiency in analytical tools and advertising managers.

Why Join Clarvia?
At Clarvia, we value expertise and believe in flexibility. You will have the opportunity to work in the rapidly growing niche of Legal Marketing within a supportive environment.

1. Analysis and Research: Market and audience analysis: Study consumer behavior, identify needs, and analyze competitors. Marketing research: Collect data on trends and innovative solutions for consumer requirements. 2. Strategy and Planning: Developing plans: Develop innovative marketing strategies and plans that align with the company's goals. Setting objectives: Define general and specific marketing objectives. Pricing and Promotion: Develop pricing policies and promotion programs. 3. Implementation and Management: Implementing campaigns: Manage online advertising campaigns (SEO, Social Media) and in other channels. Content Management: Create and develop marketing content (articles, videos, posts). Managing Social Media: Supervise accounts, publish content, and engage with the audience. Field Marketing: Promote products at events and field locations (specific for field marketing specialists). 4. Analysis and Evaluation: Performance Measurement: Analyze campaign data (conversion rates, visits, engagement). Reports and Recommendations: Prepare specialized reports and provide recommendations to improve performance. 5. Collaboration and Coordination: Internal Communication: Work with design and sales teams to ensure alignment. External Agencies: Communicate with advertising agencies for sellers and partners. Customer Service: Assist in nurturing potential customers and documenting changes. 6. Keeping Up with Developments: Continuous Monitoring: Follow the latest marketing techniques and tools (such as artificial intelligence) to ensure the effectiveness of the strategy.

1. Preparing and implementing the annual marketing plan in line with the company's strategic goals. 2. Analyzing the market and competitors to identify opportunities. 3. Searching for new projects and job opportunities by following up on government and private tenders and competitions. 4. Preparing marketing feasibility studies for potential projects and providing recommendations to senior management. 5. Building strategic relationships with government entities, major companies, and relevant institutions. 6. Supervising advertising and marketing campaigns (electronic and field) and analyzing their results. 7. Analyzing market and customer performance to identify their needs and purchasing behavior. 8. Preparing presentations and commercial offers to attract projects and partners. 9. Managing the brand and visual identity of the company to enhance its presence in the market. 10. Following up and analyzing tenders and competitions and providing recommendations on participation in them. 11. Submitting periodic reports to senior management on market performance, campaigns, and marketing opportunities.