Executive - Media📣 Job Ad

About the Role

Spark Foundry, a global media agency brand within Publicis Media and a division of Publicis Groupe, is seeking an Executive - Media to join its team in Riyadh, Saudi Arabia. With a presence in over 50 countries and 60 offices worldwide, Spark Foundry utilizes industry talent and a significant global footprint. This role is an opportunity for an individual with 0-1 years of experience to contribute to the development and implementation of media plans for clients.

As an Executive - Media, you will support the media planning team by assisting in the analysis of market and consumer data, identifying target audiences, and selecting optimal media channels. You will contribute to achieving key performance indicators (KPIs) and collaborate with internal teams and external partners to ensure the successful execution of media strategies.

Key Responsibilities

• Assist in the development and implementation of media plans for clients, including analyzing market and consumer data to identify target audiences and select appropriate media channels.
• Understand and contribute to achieving key performance indicators (KPIs) for client campaigns.
• Collaborate with planning team members and cross-functional teams to develop and execute media strategies.
• Support the media team with day-to-day duties related to developing strategic channel and media approaches.
• Manage day-to-day client relationships and communications, ensuring clear and consistent engagement.
• Understand client briefs and develop media channel plans aligned with client objectives.
• Create and manage Material Release Form (MRF) sheets, working with creative agencies to ensure timely receipt of materials and adherence to go-live dates.
• Traffick digital campaigns, liaise with the Target Audience & Analytics Group (TAAG) team, and ensure proper implementation of all digital media activities.
• Follow up with media and creative agencies to ensure accurate campaign implementation and prepare detailed implementation reports.
• Manage campaign launches, including setting and managing client expectations.
• Ensure timely and accurate booking of media placements by the administration team.
• Prepare client status reports in the required format, providing clear updates.
• Prepare campaign performance reports and provide optimization recommendations.
• Supervise the invoicing process to ensure accuracy and timeliness.

Qualifications and Requirements

• Bachelor's degree in marketing, advertising, or a related field.
• Familiarity with MS Office 365 software suite, including Word, Excel, PowerPoint, and Teams.
• Familiarity with digital media and emerging technologies.
• Strong analytical skills and the ability to interpret data and market research effectively.
• A commercial mindset, with the ability to understand and drive Return on Investment (ROI) for business partners and the agency.
• Strong organizational skills, with the ability to multitask and work effectively under pressure.
• A proven team player with excellent interpersonal skills.

Required Skills

• Media Planning (Offline & Online)
• Client Relationship Management
• Campaign Management
• Reporting and Analysis
• MS Office 365 Suite
• Digital Advertising Platforms: DV360, Google Ads, Meta Business Manager, Snap Chat Ads Manager, Twitter Ads Manager, TikTok Ads Manager
• Digital Media and Emerging Technologies
• Analytical Skills and Data Interpretation
• Market Research
• Commercial Mindset and ROI Focus
• Media Planning and Buying Tools: Z/X Plan, Statex, Global Web Index (GWI), Euromonitor, World Advertising Research Center (WARC), Similar Web
• Organizational Skills
• Teamwork and Collaboration
• Multitasking
• Ability to Work Under Pressure

Work Environment and Experience

This is a full-time position based in Riyadh, Saudi Arabia. The role requires 0-1 years of experience. Certifications on digital platforms are considered a plus.