Marketing Specialist

• Establish and manage the transactions marketing team within the marketing & communications department.
• Collaborate closely with department heads to meet commercial objectives.
• Define roles and assign targets to team members.
• Oversee budgets to optimize marketing expenditure.
• Coordinate and lead sales events and promotions.
• Collaborate with performance marketing teams for successful campaign rollout.
• Design and execute innovative Social Media Campaigns to boost sales.
• Lead our in-house creative team to deliver compelling marketing materials.
• Conduct social media audits to understand the competitive landscape.
• Investigate and implement new marketing platforms to achieve commercial goals.
• Manage public relations to ensure positive brand visibility across transaction accounts.
• Foster relationships with media outlets to enhance PR efforts.
• Regularly track and report performance metrics to senior management.
• Work on special projects as assigned by management.

• Bachelor's degree in Marketing, Communications, Business Administration, or related fields; a Master's degree is preferred.
• 8-10 years of experience in marketing and communications, particularly in real estate, e-commerce, or technology.
• Proven expertise in leading marketing campaigns that drive sales.
• Experience in establishing and managing marketing teams.
• Strong background in social media management and public relations.
• Expertise in budget management and marketing communication strategies.
• Excellent communication and project management skills.
• Ability to adapt and innovate in fast-paced environments.

Marketing Specialist needed to develop and implement strategic marketing campaigns, analyze market trends, and create engaging content for our brand. The ideal candidate will have strong analytical skills, creativity, and experience with digital marketing platforms to drive customer engagement and business growth. Responsibilities include managing social media presence, conducting market research, coordinating with design teams, and measuring campaign performance using key metrics.

• Develop and implement comprehensive marketing strategies to promote hospital services.
• Manage digital and social media campaigns.
• Create and manage high-quality content for various marketing channels.
• Conduct market research to understand healthcare trends and patient needs.
• Maintain and enhance the hospital’s brand image.
• Plan and coordinate hospital events and community outreach programs.
• Collaborate with internal teams to align marketing activities.
• Manage marketing budgets and resources.

• Bachelor’s degree in Marketing, Business Administration, or related field; Master’s degree is a plus.
• Proficiency in English and Arabic; knowledge of medical terminology is a plus.
• 2-3 years of marketing experience, preferably in healthcare.
• Strong interpersonal skills and ability to work with cross-functional teams.
• Proficiency in digital marketing tools and content creation.