Social Media Manager📣 Job Ad

About the Role

Trademark Advertising™, an agency that blends human expertise with AI, is seeking a Social Media Manager to join its team in Riyadh, Saudi Arabia. Since 2012, the company has focused on creating impactful brand experiences through storytelling, design, and technology, specializing in brand management and digital communication solutions. This full-time, hybrid role offers some flexibility with work-from-home arrangements and aims to enhance the company's brand awareness and online presence.

Role Overview

The Social Media Manager will be responsible for planning, implementing, managing, and monitoring the social media strategy. The primary objective is to increase brand visibility and engagement across all relevant platforms. This position requires a strategic thinker with creative capabilities to drive growth and foster meaningful audience interactions.

Key Responsibilities

• Develop and execute a comprehensive social media strategy to enhance brand awareness and online presence.
• Create and curate compelling content, including engaging copy and visuals, tailored for diverse social media platforms.
• Optimize social media profiles to ensure maximum visibility and adherence to best practices.
• Manage and oversee social media campaigns from conception to completion, ensuring alignment with marketing objectives.
• Actively engage with the online community, responding to comments and messages to foster positive relationships.
• Monitor social media performance using analytics tools to track key metrics and identify areas for optimization.
• Collaborate effectively with cross-functional teams to ensure social media activities are integrated with broader marketing initiatives.

Qualifications and Requirements

• Proficiency in Social Media Marketing and Social Media Optimization (SMO) techniques.
• Strong communication skills for effective community engagement and cross-team collaboration.
• Demonstrated experience in developing and executing successful content strategies.
• Excellent writing expertise to craft compelling content and captions for various platforms.
• Familiarity with analytics tools for performance tracking and campaign optimization.
• Creative problem-solving skills with a keen attention to detail.
• A Bachelor’s degree in Marketing, Communications, or a related field is preferred.
• Knowledge of the Saudi market is essential.
• Arabic language skills are required.
• 5-10 years of experience in a relevant role.

Work Environment and Details

This is a full-time position located in Riyadh, Saudi Arabia. The role operates on a hybrid model, incorporating some work-from-home flexibility.