About Us:UULA is the leading EdTech company in Kuwait, revolutionizing education by providing affordable access to custom-made content designed to ensure success in school and beyond. Our platform offers video lessons, study guides, and smart quizzes created by top educators in the country. With a mission to help individuals succeed, we continually innovate and pursue excellence, seeking talented individuals to join our mission.
Role Description:As a Marketing Specialist, you will play a pivotal role in fostering user relationships while promoting our services across Saudi Arabia. This position requires passion for innovative marketing campaigns and a strong entrepreneurial mindset.
Responsibilities:- Campaign Management: Plan and execute effective marketing campaigns, monitor performance, and optimize ads with the digital marketing team.
- Content Creation: Lead workshops for generating compelling ad concepts and manage the full content lifecycle from ideation to execution.
- Audience Engagement & Research: Develop strategies to engage users, expand our brand ambassador program, and nurture loyalty through detailed audience insights.
- Stakeholder Management: Maintain partnerships with marketing vendors and represent UULA in all related communications.
Requirements:- Concise and structured communicator.
- Native Arabic fluency, particularly in the Saudi dialect.
- 2 to 5 years of experience in marketing content creation and campaign management.
- Deep understanding of Saudi cultural norms.
- Goal-oriented and capable of managing workstreams independently.
Nice to Have:- Professional marketing certifications.
- Proficiency in graphic design software (Canva, Photoshop, etc.).
- Experience with digital platforms or SAAS.
- Knowledge of the Saudi Public Education System.