Marketing Specialist📣 Job Ad

Join Our Team as a Marketing Specialist!
At Resa Gulf Scaffolding Company Ltd., we believe in fostering an inclusive and just employment ecosystem, and we are currently seeking a dedicated Marketing Specialist who is committed to driving our success.

About the Role:
As a Marketing Specialist, your primary responsibility will be to develop and implement effective marketing strategies that promote our products and services, contributing to our growth and brand recognition. With a focus on enhancing customer engagement and brand awareness, you will play a pivotal role in shaping our market presence.

Key Responsibilities:

• Develop and execute marketing strategies aligned with business objectives.
• Enhance and maintain brand awareness across various marketing channels.
• Drive customer engagement through innovative marketing initiatives.
• Conduct market research and analysis to stay informed about industry trends.
• Optimize digital marketing tools for improved campaign performance.
• Communicate the brand's message clearly to different audiences.
• Coordinate and execute creative campaigns to achieve business goals.
• Evaluate the effectiveness of marketing initiatives using a data-driven approach.

Qualifications Required:

• Strong ability to develop and implement marketing strategies.
• Experience in conducting comprehensive market research and analysis.
• Proficiency in digital marketing tools.
• Excellent communication skills for effective message delivery.
• Creativity and innovation in campaign development.
• Ability to analyze campaign performance and make data-driven decisions.

About Us:
At 51Talk, we are pioneers in the education industry, with a commitment to innovation and excellence. As we continue to expand our reach globally, we are looking for a seasoned Marketing Specialist to enhance our marketing efforts and contribute to our growth. This role is ideal for professionals who are eager to deepen their marketing expertise and play a pivotal role in a leading international company.

Job Description:
The Marketing Specialist will be responsible for crafting and executing comprehensive marketing strategies to enhance our brand presence and drive business growth. This role demands a high level of creativity, analytical prowess, and proficiency in various marketing platforms.

Responsibilities:

• Design and implement innovative marketing campaigns across multiple channels including social media, digital platforms, email, and WhatsApp.
• Develop and refine strategies for influencer marketing to effectively engage with target audiences.
• Analyze marketing data to identify trends, measure performance, and refine strategies to improve effectiveness.
• Collaborate closely with other departments to ensure a unified approach to customer outreach.
• Continuously research and test new marketing channels and technologies to stay at the forefront of industry trends.
• Report on the effectiveness of marketing campaigns and provide actionable insights.

Skills and Qualifications:

• Bachelor’s degree in Marketing, Business Administration, or related field.
• At least 2 years of professional experience in marketing, with a proven track record of successful campaign management.
• Strong communication skills for effective collaboration across various departments.
• Advanced skills in data analysis with the ability to translate insights into action.
• Proficient in Business English, suitable for an international workplace.
• Experience with CRM tools, Google Analytics, and marketing automation platforms.
• Self-motivated, detail-oriented, and capable of managing multiple projects simultaneously.

Why Join Us?
51Talk is a dynamic workplace that offers its employees opportunities for professional growth, creativity, and development. Our team is driven by innovation and is committed to achieving market-leading results. As part of our team, you will have the opportunity to work on exciting projects that influence the education industry and shape the future of our global brand.