Marketing Manager📣 Job Ad

Join the General Trading Company (GTC) Olayan Group as a Trade Marketing Manager!
As a key player in the Saudi market, you will be responsible for developing and executing effective brand strategies that drive market growth.

Role Purpose: The Trade Marketing Manager will lead the implementation of brand strategies tailored for the Saudi market, ensuring alignment with business objectives and maximizing market share.

Job Responsibilities:

• Manage the total primary sales budget and forecast performance.
• Negotiate and finalize annual business plans with principals, focusing on budget maximization.
• Enhance gross margins through effective negotiations and product mix management.
• Monitor operations to ensure alignment of manpower with business needs.
• Build strong relationships with top wholesalers and manage pricing strategies.
• Prepare retail audits and monitor performance against competitors.
• Collaborate with the Sales Director to utilize data for strategic decisions.
• Organize field visits and meetings across key regions including Jeddah, Riyadh, Dammam, and Abha.
• Manage stock levels and ensure optimal inventory rotation.

Qualifications:
- Bachelor's degree in Business or Marketing.
- Minimum of 6 to 7 years of sales management experience, ideally with 2-3 years in trade marketing.

About Us:
The General Trading Company (GTC) Olayan Group is a leading importer and distributor in Saudi Arabia. Founded in 1954, GTC has built a strong reputation for delivering quality consumer products across the Kingdom. Join our dynamic team and be a part of our commitment to excellence in the marketplace.

Job Announcement | Marketing Manager
We are looking for a Marketing Manager with practical experience to lead and implement marketing activities, contribute to strategy development, achieve growth, and enhance brand presence in the market.

Responsibilities:

• Contribute to the development and implementation of the marketing strategy in line with the company's objectives
• Plan and execute seasonal and promotional marketing campaigns
• Manage digital campaigns and continuously improve their performance
• Oversee marketing content and ensure visual identity consistency
• Lead the marketing team on a daily basis, distribute tasks, and follow up on execution
• Effectively manage the marketing budget and achieve the best possible return
• Analyze campaign performance using data and submit periodic reports
• Manage digital platforms and improve customer experience
• Follow up on campaigns via delivery applications and digital platforms
• Analyze the market and competitors and suggest practical improvements
• Support the launch of new products or branches from a marketing perspective
• Work closely with other departments to ensure integrated efforts

Requirements:

• 5+ years of experience in marketing
• At least 2 years of experience in a supervisory or leadership role
• Practical experience in managing digital advertising campaigns (Meta, Google, TikTok, Snapchat)
• Experience using analytical tools such as Google Analytics and Ads Managers
• Good understanding of marketing performance indicators (KPIs) such as CTR, CPC, CPA, ROAS
• Experience in practically managing marketing budgets
• The ability to work operationally (Hands-on) with the team
• Experience in the restaurant or food and beverage sector (additional advantage)

Skills:

• Analytical thinking and decision-making
• Operational leadership
• Time and priority management
• Team spirit
• Innovation

We are looking for an outstanding marketing manager to join our team, where you will be responsible for developing and implementing comprehensive marketing strategies, managing digital and traditional advertising campaigns, and analyzing market performance and consumer behavior to achieve company goals. This position requires extensive experience in marketing and team management, the ability to develop creative content, engage with social media platforms, and prepare detailed analytical reports. The ideal candidate must possess strong leadership skills, experience in using digital analytics tools, and the ability to work under pressure and manage marketing budgets efficiently.