Marketing Manager📣 Job Ad

Join Novotel Hotels as a Marketing Manager!
Be part of a hotel that is a member of the Accor network, with over 45 brands, 5,500 hotels, and 10,000 restaurants and lifestyle destinations globally. We believe in you and the value you bring to the table, with numerous opportunities for development and advancement.

About the Role:
The Marketing Manager plays a key role in developing and executing strategic marketing initiatives aimed at enhancing the hotel's brand presence, increasing market share, and driving revenue growth. You will oversee marketing campaigns, digital presence, partnerships, and promotional activities that align with the hotel's commercial objectives.

Key Responsibilities:

• Develop and implement comprehensive marketing strategies to promote the hotel’s services, rooms, and facilities.
• Manage and execute digital marketing campaigns across social media, email marketing, and online advertising.
• Oversee the hotel’s brand positioning and ensure alignment with Accor's global standards.
• Coordinate activities with the Sales and Revenue teams to maximize occupancy and revenue.
• Manage relationships with external agencies, media partners, and tourism stakeholders.
• Monitor marketing performance metrics and prepare reports on campaign effectiveness and ROI.
• Plan and promote seasonal offers, packages, and special promotions for local and international guests.
• Supervise marketing materials including brochures, advertisements, website content, and campaigns.
• Maintain and enhance the hotel's online reputation across booking platforms.
• Conduct market research and competitor analysis to identify trends and opportunities.

Qualifications:

• Bachelor’s degree in Marketing, Business Administration, Hospitality Management, or a related field.
• 3–5 years of experience in marketing within the hospitality industry, preferably with international brands.
• Strong knowledge of digital marketing platforms and social media.
• Experience in the Saudi hospitality market is highly preferred.
• Excellent communication skills in English; Arabic is an advantage.
• Strong analytical skills to interpret marketing data and performance metrics.
• Ability to manage multiple projects in a fast-paced environment.
• Creative thinking with strong problem-solving abilities.
• Proficiency in marketing tools, CRM systems, and Microsoft Office applications.

Role Overview
We are seeking a dynamic and commercially driven Marketing Manager to lead the growth of our Color Cosmetics portfolio in Saudi Arabia. The ideal candidate understands brand building, retail execution, and consumer behavior in beauty, and can translate global brand strategies into strong local market performance. This role will drive 360° marketing initiatives across retail, digital, influencer marketing, and in-store activations to maximize sell-in and sell-out.

Key Responsibilities
- Brand Strategy & Planning:
Develop and execute annual marketing plans aligned with sales targets, localize global brand strategies to suit Saudi market trends, manage product launches, seasonal campaigns, and hero product focus, conduct competitive and market analysis.

- Retail & Trade Marketing:
Plan and execute in-store activations and POS visibility, coordinate with modern trade, pharmacy, and beauty retailers, develop promotional calendars (discounts, bundles, GWPs, etc.), ensure visual merchandising excellence across all accounts.

- Digital & Influencer Marketing:
Lead social media strategy in collaboration with agencies, manage influencer campaigns and PR seeding, monitor online performance and optimize campaigns, work with e-commerce platforms to drive traffic and conversion.

- Performance & Budget Management:
Manage marketing budget effectively, track ROI of campaigns and activations, analyze sell-out data and recommend corrective actions, prepare monthly brand performance reports for management and brand owners.

- Brand Principal Coordination:
Act as the main marketing contact for international brand owners, present growth plans, forecasts, and campaign results, ensure brand guidelines are followed while maximizing local opportunity.

Qualifications
Bachelor’s degree in Marketing, Business, or related field, 4–7 years of experience in beauty, cosmetics, FMCG, or retail marketing, experience in the Saudi beauty market is highly preferred.

Skills & Competencies
Strong understanding of color cosmetics trends, experience in retail marketing & brand activation, digital marketing and influencer strategy knowledge, analytical mindset with strong commercial awareness, excellent presentation and communication skills, fluent in English & Arabic.

What We Are Looking For
Commercially minded marketer (not just creative), strong execution skills – able to move from strategy to retail floor, data-driven decision maker, relationship builder with retailers and influencers, passionate about beauty trends and consumer behavior.

Job Title: Field & Marketing Manager

Job Objective
We are seeking a Field and Digital Marketing Supervisor to lead and execute direct marketing activities and manage social media presence for Hadiya Taybah. The role aims to enhance brand awareness, attract individuals and delegations to visit our showrooms, and strengthen our digital presence in a way that reflects the Kingdom’s identity and heritage through our souvenir products.

1. Field Marketing in Tourist and Public Areas

• Supervise the execution of field marketing campaigns in tourist locations and high-traffic public areas.
• Target individual visitors and official delegations, encouraging them to visit Hadiya Taybah showrooms.
• Manage and guide field marketing teams, ensuring adherence to professional standards and quality representation.
• Coordinate with relevant authorities to ensure all activities comply with regulations and guidelines.
• Monitor field team performance continuously and provide periodic reports outlining results and progress.

2. Social Media Marketing

• Oversee the management of the company’s social media accounts (Instagram, X, TikTok, Snapchat, etc.).
• Plan and publish marketing content aligned with brand identity and target audiences.
• Supervise digital advertising campaigns targeting visitors and souvenir enthusiasts.
• Monitor audience engagement and respond to inquiries in coordination with relevant departments.
• Analyze account performance and digital campaign results, providing periodic reports.

3. Marketing Planning & Execution

• Contribute to the development of field and digital marketing plans.
• Execute marketing campaigns within approved budgets.
• Propose creative marketing ideas tailored to key seasons.

4. Reporting & Performance Measurement

• Prepare regular reports on field marketing and social media results.
• Measure key performance indicators such as showroom visits generated by campaigns, engagement, reach, and follower growth.
• Provide improvement recommendations based on data analysis.

Preferred Skills & Qualifications

• Experience in field marketing or social media management.
• Strong communication skills and the ability to interact directly with visitors and delegations.
• Ability to work in the field and handle seasonal workload.
• Creative marketing mindset with the ability to generate appealing ideas.
• Commitment, discipline, and strong teamwork spirit.