Digital Marketing Specialist

Join Maharah Human Resources as a Digital Marketing Specialist!
We are seeking a dynamic professional to execute and manage our digital marketing efforts across multiple channels. At Maharah, we strive to elevate the human resources sector in the region by providing innovative manpower services to both public and private sectors.

Key Responsibilities:

• Execute and manage day-to-day digital marketing activities.
• Create, launch, and optimize digital campaigns on social media and search platforms.
• Support SEO and SEM initiatives to improve website traffic.
• Manage social media accounts and coordinate with design teams.
• Track, analyze, and report on campaign performance.
• Conduct A/B testing and support conversion rate optimization.
• Assist with email marketing campaigns and marketing automation.
• Monitor market trends and audience behavior.

Qualifications:

• Bachelor’s degree in Marketing, Digital Media, or related field.
• 2–5 years of digital marketing experience.
• Hands-on experience managing and optimizing campaigns.
• Familiarity with B2B and B2C digital marketing.
• Experience in HR or platform-based businesses is a plus.

🌟 We're Hiring: Digital Marketing Specialist 🌟

Are you passionate about digital marketing in the food & beverage industry? Eradah Group, a leading café & dessert brand in Riyadh, is looking for a Digital Marketing Specialist to boost our online presence and drive engagement!

Position: Digital Marketing Specialist
Location: Riyadh, Saudi Arabia
Company: Eradah Group – Café & Dessert Brand

Key Responsibilities:

• Plan, execute, and optimize digital marketing campaigns across social media, email, and paid ads.
• Manage social media channels and engage with our online community.
• Analyze campaign performance using analytics tools and provide actionable insights.
• Collaborate with design and content teams to create engaging visuals and copy.
• Stay updated with the latest digital marketing trends and tools.

Requirements & Qualifications:

• Bachelor's degree in Marketing, Digital Marketing, or a related field.
• Proven experience in digital marketing, preferably in food & beverage or retail.
• Strong knowledge of social media platforms, SEO, SEM, and email marketing.
• Experience with tools like Google Analytics, Meta Ads Manager, and marketing automation platforms.
• Creative, detail-oriented, and able to manage multiple campaigns simultaneously.
• Excellent communication and problem-solving skills.

About the Role
We are seeking a passionate Digital Marketing Specialist to join our team at Knowledge Training Hub. In this execution-focused role, you will collaborate closely with our performance marketing team to support and execute various digital marketing strategies, primarily across social media and paid advertising campaigns. Your expertise will help us run campaigns efficiently, optimize results, and contribute to our mission of empowering individuals through quality learning experiences.

Key Responsibilities

• Execute daily social media activities across multiple platforms.
• Support the planning and execution of digital marketing campaigns.
• Assist in launching and monitoring paid social and digital campaigns.
• Track campaign performance and help improve Return on Ad Spend (ROAS) and overall results.
• Analyze performance metrics such as engagement, leads, and conversions.
• Ensure consistency between organic social content and paid campaigns.
• Coordinate with design and performance teams to deliver campaigns on time.
• Help maintain proper campaign setup and tracking when necessary.
• Prepare weekly and monthly performance reports.

Required Skills & Experience

• Experience in social media management or digital marketing execution.
• Basic to good understanding of paid advertising platforms (Meta & Google Ads).
• Familiarity with digital campaign goals and performance metrics.
• Ability to work with data and identify areas for improvement.
• Strong organizational and communication skills.
• Attention to detail and ability to meet deadlines.
• Comfortable working as part of a marketing team.