Marketing Specialist

Marketing Specalist, in marketing

• Manage and maintain all social media platforms: Snapchat, Instagram, Facebook, TikTok, X (Twitter), and LinkedIn
• Create and publish engaging content aligned with brand voice and campaign objectives
• Plan, launch, manage, and optimize paid ads campaigns across Meta, TikTok, Snapchat, and LinkedIn
• Set up ad accounts, pixels, tracking, audiences, and retargeting funnels
• Monitor performance, analyze insights, and provide weekly/monthly reports with clear recommendations
• Stay updated on social media trends, algorithms, and best practices in the Saudi market
• Engage with the community by responding to messages, comments, and inquiries in a professional manner
• Collaborate with design, content, and marketing teams to ensure consistent messaging
• Support marketing campaigns, launches, and seasonal promotions
• Ensure all content follows brand guidelines and cultural sensitivity standards in KSA

• Saudi National (required)
• Bachelor’s degree in Marketing, Digital Marketing, Communications, Media, or a related field (preferred)
• Minimum 2–4 years of experience as a Social Media Specialist or Digital Marketing Specialist
• Proven experience managing social media platforms: Snapchat, Instagram, Facebook, TikTok, X (Twitter), and LinkedIn
• Strong hands-on experience in paid advertising setup, management, and optimization across Meta, TikTok, Snapchat, and LinkedIn
• Solid understanding of the Saudi market, audience behavior, and digital trends
• Ability to analyze data, prepare reports, and translate insights into actions
• Excellent Arabic communication and writing skills; good English proficiency is a plus
• Strong organizational skills and ability to manage multiple campaigns at once
• Ability to work independently and collaboratively within a team environment

• Strong knowledge of social media platforms and best practices across Snapchat, Instagram, Facebook, TikTok, X (Twitter), and LinkedIn
• Expertise in paid ads strategy, setup, optimization, and scaling
• Creative thinking with strong attention to detail
• Good understanding of Saudi cultural and market sensitivities

• Fully remote position, with the ability to collaborate with a diverse, international team.
• Flexibility in working hours may be required to accommodate meeting.

• Support the execution of marketing strategies, campaigns, and initiatives.
• Oversee daily marketing activities to ensure timely and efficient execution.
• Manage and support digital marketing activities, including social media accounts and website content.
• Coordinate with internal teams and external agencies regarding campaigns and content delivery.
• Coordinate with tenants on marketing campaigns to ensure alignment with the mall’s overall marketing plan.
• Monitor digital performance and campaign progress, and support reporting and analytics.
• Ensure brand consistency and adherence to approved brand guidelines across all marketing channels.

• Bachelor’s degree in Marketing, Business Administration, or a related field (preferred).
• 3–4 years of experience in marketing, preferably within retail, real estate, or mall environments.
• Hands-on experience in digital marketing, social media management, and content coordination.
• Strong coordination, follow-up, and execution skills.
• Ability to manage multiple stakeholders and agencies simultaneously.
• Good analytical skills and basic experience with marketing performance reporting.
• Fluent in English (Arabic is an advantage).